Tarps Plus Unveils "Billy Mac: The Apocalypse-Proof Tarp" -- The Most Outrageous Tarp Commercial Ever Made

GEORGETOWN, Texas, Nov. 4, 2025 /PRNewswire/ -- Tarps Plus, America's trusted name in heavy-duty tarps, has officially launched its wildest campaign to date — a cinematic, over-the-top comedy short titled "Billy Mac: The Apocalypse-Proof Tarp." The video stars the brand's fictional hero, Billy Mac, facing off against end-of-the-world chaos to prove one thing: Tarps Plus makes the toughest tarps on the planet.

A Tarp Ad Built Like a Blockbuster
Filmed like a disaster movie parody, the new Billy Mac video pushes the boundaries of traditional advertising with explosive humor, epic visuals, and the kind of confidence only a brand that's been battle-tested for 25 years can pull off.

In the video, Billy Mac endures fire, wind, lightning, and even a meteor shower — yet his Tarps Plus tarp survives everything. It's part Old Spice, part Mad Max, and completely unforgettable.

"When the world ends, three things will still be here: cockroaches, Twinkies, and my tarp," jokes Billy Mac in the campaign's opening line.

Entertainment First, Authenticity Always
While most brands play it safe, Tarps Plus takes pride in doing the opposite. The campaign's creator and CEO, Michael Stein, explains:

"We wanted to show that toughness doesn't have to be boring. Our customers are hardworking, funny, and real. Billy Mac represents that spirit — a guy who takes on anything with a tarp, a laugh, and a little Texas grit."

The campaign emphasizes that Tarps Plus tarps aren't just strong — they're part of American life, trusted by construction crews, farmers, preppers, and weekend warriors across the country.

Cinematic Humor Meets Real Product Proof
The "Apocalypse-Proof Tarp" commercial marks the latest evolution of the Billy Mac series, following viral hits like "Billy Mac vs. the Texas Windstorm" and "The Backyard BBQ Disaster." Each video combines slapstick humor with genuine product performance — showing that Tarps Plus products can handle anything from roofing and agriculture to wild outdoor adventures.

Watch the Campaign
YouTube Premiere: https://www.youtube.com/@tarpsplus

Video Title: Billy Mac: The Apocalypse-Proof Tarp

Shop the Tarps Featured in the Video:

• Poly Tarps: https://www.tarpsplus.com/collections/poly-tarps
   
• Canvas Tarps: https://www.tarpsplus.com/collections/canvas-tarps
   
• Mesh Tarps: https://www.tarpsplus.com/collections/mesh-tarps
   
• Fire-Retardant Tarps: https://www.tarpsplus.com/collections/fire-retardant-tarps
   
• Hay Tarps: https://www.tarpsplus.com/collections/hay-tarps

About Tarps Plus
Founded in 1999, Tarps Plus is a U.S. manufacturer and retailer of high-quality tarps and outdoor protection gear, serving construction, sports, agriculture, and disaster-relief sectors. The company is headquartered in Georgetown, Texas, and is known for unmatched product durability, fast nationwide shipping, and a legacy of customer trust built over 25 years.

Tarps Plus — Toughest Tarps on the Planet. Get yours at https://www.tarpsplus.com.

MEDIA CONTACT
Arica Price – Marketing Director

[email protected] | 1-800-838-3057

Georgetown, Texas

SOURCE TarpsPlus