SANTA MONICA, Calif., July 9, 2013 /PRNewswire/ -- Tastemade has announced that they are bringing the award-winning show Perennial Plate's Real Food World Tour to all Virgin America domestic flights, inspiring travelers to eat with adventure at their destinations.
Fresh off a 2013 James Beard Award win and recently featured on The Today Show's On the Verge series by Ryan Seacrest, The Perennial Plate's Real Food World Tour is an online documentary series created by Daniel Klein and Mirra Fine dedicated to socially responsible and adventurous eating. In partnership with Intrepid Travel, the series will visit 12 countries to bring viewers intimate human experience along with the beauties of our world's food and landscapes.
With the largest food-focused audience on YouTube and over 100 food channels in the Americas, Europe, and Asia, Tastemade is celebrated by tastemakers and food lovers alike who share a passion for amazing and diverse culinary programming and innovative brands like Virgin America are taking notice.
"People around the world are taking ownership of their food again, and The Perennial Plate celebrates, inspires, and speaks to this passion," said Steven Kydd, Tastemade Co-Founder. "We are honored to work with YouTube and such a progressive airline like Virgin America to bring this award-winning series to their flights."
"It's amazing to have our collection of short films about food and travel around the world included in-flight, and they are the perfect match for folks headed out on a trip of their own." said Perennial Plate's Daniel Klein. "It's exciting that online films about sustainability are now being shown side by side with the blockbusters and romantic comedies normally associated with airline entertainment."
Tastemade's global network includes the #1 most-subscribed food channels on YouTube in the UK, Australia, France, and Brazil. Over 11 million food lovers generated 270 years of watch time (in minutes watched) in June alone.
The Tastemade channel also features other unique food programming such as Thirsty For…, a modern take on video recipes; and Cooking and Food Travel Shows featuring YouTube's top food stars such as SortedFood@ The Table, Hilah's Texas Kitchen, and Bite Club.
Experience the entire Tastemade lineup at www.tastemade.com.
About Tastemade Inc.
Tastemade, based in Santa Monica, CA, is a global media company with a mission to connect the world through food. Through its platform, studio, and network of culinary talent around the world, Tastemade produces a wide range of programming designed to inspire people to learn and spread their passion for food. Most importantly, Tastemade loves food. (www.tastemade.com)
Rachel Krupa, Krupa Consulting
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