TBWA\Media Arts Lab Appoints Ricardo Adolfo as Executive Creative Director for Japan and Korea

TOKYO, July 22, 2019 /PRNewswire/ -- TBWA\Media Arts Lab, the global creative agency dedicated to Apple, today announces the appointment of Ricardo Adolfo as Executive Creative Director of TBWA\Media Arts Lab Japan and Korea. Adolfo will contribute to the success of the agency's creative work in Japan and Korea. He will report directly to Global Chief Creative Officer Brent Anderson.

Adolfo rejoins the TBWA family 20 years after working as a copywriter at TBWA\LISBON. His career had taken him to 180 Amsterdam, and to DDB International in its Amsterdam and London offices, before he relocated in 2012 to Ogilvy Tokyo, where he spent five years working on globally recognized campaigns. His work has garnered top industry honors, including D&AD, One Show, Clio, Effies, and Cannes Lions.

As a writer, he has published award-winning novels, and he has written several film and television projects. In 2016, his feature, "Saint George," premiered at the 73rd Venice International Film Festival. It went on to win seven Sophia awards, including Best Film, and Best Original Screenplay, from the Academy of Portuguese Film. It has been honored at film festivals around the world, including two more awards for "best original screenplay." "Saint George" was Portugal's entry for Best Foreign Language Film at the 90th Academy Awards.

"Ricardo is a visionary creative leader. He brings a wealth of in-market experience, and impeccable taste and standards. He will energize the work TBWA\Media Arts Lab produces in the region, creating an emotional, meaningful resonance that will ripple culture," said TBWA\Media Arts Lab Global CCO Brent Anderson. "We are thrilled to have Ricardo with us."

Ricardo Adolfo's experience in the Japanese market will play an integral role for TBWA\Media Arts Lab Northeast Asia.

Commenting on his new position, Ricardo Adolfo said, "The creative industry is constantly changing, challenging us to work at the speed of culture. As creatives, we must reinvent and relentlessly experiment. I look forward to taking on this role to produce truly world-class work."

About TBWA Worldwide 
TBWA is The Disruption® Company: the cultural engine for 21st-century business. Named one of the World's Most Innovative Companies by Fast Company and Adweek's 2018 Global Agency of the Year, we create disruptive ideas that locate and involve brands in culture, giving them a larger share of the future. Our collective has 11,300 creative minds across 275 offices in 95 countries and also includes brands such as Auditoire, Digital Arts Network (DAN), eg+ worldwide, GMR, The Integer Group®, TBWA\Media Arts Lab, TBWA\WorldHealth and TRO. Global clients include adidas, Apple, Gatorade, Henkel, Hilton Hotels, McDonald's, Michelin, Nissan and Singapore Airlines. Follow us on Twitter, LinkedIn and Instagram, and like us on Facebook. TBWA is part of Omnicom Group (NYSE: OMC).

About Omnicom Group Inc. 
Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com) is a leading, global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

SOURCE TBWA\Media Arts Lab