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TCL une proactivamente a socios globales para la grandeza en la Conferencia Global de Socios 2024
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News provided by

TCL Electronics

Apr 22, 2024, 08:15 ET

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WUHAN, China, 22 de abril de 2024 /PRNewswire/ -- TCL, una marca líder en electrónica de consumo y la número dos de marcas de televisores del mundo, organizó su Conferencia Global de Socios de TCL Industries 2024 (GPC 2024) el 19 de abril de 2024. Bajo el tema "Unidos por la grandeza", el evento convocó a casi 500 socios comerciales, líderes de la industria y medios de comunicación de 47 países y regiones para analizar los últimos conocimientos de la empresa sobre desarrollo empresarial global, I+D y estrategias de marca. La conferencia destacó el amplio alcance de la red global de socios de TCL y enfatizó sus objetivos principales de construir un camino hacia un futuro próspero con metas compartidas y éxito con sus socios.

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image_5027930_10464420
image_5027930_10464420

Durante la conferencia, Du Juan, consejero delegado de TCL Industries, reafirmó la estrategia de la empresa y su estrategia global, priorizando la actualización de la innovación a través de productos de gama media-alta, la integración de la marca y la cultura local, la responsabilidad corporativa y la sostenibilidad, así como el fortalecimiento de la red de socios de la empresa en el camino de la evolución global.

La innovación siempre ha sido parte del ADN de TCL. Daniel Sun, responsable de tecnología de TCL Industries, compartió en la conferencia que TCL Industries continuará impulsando la I+D y la innovación, centrándose en optimizar la calidad de la pantalla, mejorar la inteligencia del hogar y promover tecnologías ecológicas de ahorro de energía.

Bill Jiang, vicepresidente de TCL Industries y director general del Centro de Marketing Global, reiteró la propuesta de marca de la empresa, "Inspirar grandeza", que marca un firme compromiso de capacitar a cada usuario de TCL para que alcance la grandeza. Sobre la base de esta propuesta, también se dieron a conocer cuatro nuevos atributos de marca: vibrante, innovador, moderno y premium.

GPC 2024 también mostró las últimas innovaciones de TCL, incluidos sus últimos televisores LED QD-Mini, aires acondicionados de la serie TCL FreshIN, refrigeradores integrados gratuitos y lavadoras de última generación que cuentan con un índice de limpieza líder en la industria. Además, los próximos TCL NXTPAPER 14 Pro y TCL NXTPAPER 14 con una pantalla pionera de comodidad visual en el núcleo, junto con las innovadoras gafas RayNeo X2 AR y RayNeo Air 2 XR, subrayaron los esfuerzos de TCL en innovación de productos y tecnología.

Al celebrar los 25 años desde su primer paso hacia la globalización a través de Vietnam, TCL ha solidificado su huella global. Con un ecosistema sólido de 10.000 socios y un alcance que abarca más de 960 millones de usuarios en todo el mundo, TCL Industries también se ha transformado en una empresa de tecnología global con operaciones de ventas en más de 80 países y regiones y presencia comercial en más de 160 países y regiones. Su éxito se basa en su cadena de suministro integrada verticalmente líder en el mundo, productos y tecnologías de vanguardia y una estrategia de asociación eficiente.

Con su propuesta de marca "Inspirar grandeza", TCL Industries continuará buscando nuevas oportunidades, impulsando la innovación, adoptando prácticas ecológicas y creciendo con sus socios globales.

Acerca de TCL

TCL es una marca líder en electrónica de consumo y líder en la industria mundial de la televisión. TCL ahora opera en más de 160 mercados en todo el mundo. La empresa se especializa en la investigación, el desarrollo y la fabricación de productos de electrónica de consumo que van desde televisores, audio, electrodomésticos, dispositivos móviles, gafas inteligentes, pantallas comerciales y más. Visite el sitio web de TCL en https://www.tcl.com.

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