Technekes Hires Marketing Executive Winn Maddrey, Expands Leadership Team
Communications Veteran Joins Demand Creation Agency
Communications Veteran Joins Demand Creation Agency
CHARLOTTE, N.C., Oct. 29, 2015 /PRNewswire/ -- Technekes LLC has seen significant growth in 2015 and anticipates continued success. As part of the company's growth and evolution, Technekes has expanded the ranks of its leadership team and hired Winn Maddrey to lead the company's communications efforts as vice president of marketing. Technekes, a demand creation agency, leverages technology to deliver campaigns that create demand for its clients in multiple industries.
"We've reached the stage where Technekes needs to boost our leadership team and to continue to bring in senior talent," says Steve Amedio, Technekes' president and COO. "Winn's experience across industries and marketing disciplines will provide Technekes additional insight and expertise as we continue our trajectory."
In this role, Maddrey will be responsible for developing the company's overall communications' initiatives, working in conjunction with the practice groups, the account team and the marketing team to create outbound marketing initiatives, implement client campaigns and deliver results for clients.
"I am excited to join the team at Technekes. It is an engaging time to come on board, with new initiatives planned for 2016," said Maddrey. "With my work experience across small, medium and large agencies, I hope to bring some additional perspective to the great work Technekes delivers to its clients."
Maddrey comes to Technekes with more than two decades of communications experience, from time in the government sector, agencies and client-side. Most recently, Maddrey was at FleishmanHillard, where he worked in the reputation management, healthcare, retail and public affairs practice areas.
About Technekes: A technology-driven B2B marketing company providing demand generation, marketing and sales technologies, teleservices, and incentive solutions, Technekes delivers measurable and profitable growth for agriculture, healthcare and manufacturing companies throughout North America.
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SOURCE Technekes LLC
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