Tennis-Focused Bookmaker Serves Up Strong Growth

Jul 19, 2016, 08:45 ET from JAbet

LONDON, July 19, 2016 /PRNewswire/ --

Wimbledon Betting up 500% Year on Year

Online sportsbook market place JAbet celebrated its most successful week yet after UK punters moved to lift their post-referendum spirits with a flutter on the Wimbledon Championships.

The niche online bookmaker, which currently specialises only in tennis, has grown rapidly since its launch in March 2015, with volumes for Wimbledon 2016 up by over 500% on the previous year. This rapid expansion has been aided by the sophisticated proprietary pricing software used by JAbet which, combined with a team of 14 dedicated tennis traders, enables it to offer bespoke odds for every match.

"We are the only website exclusively dedicated to tennis betting, which is a growth market among regular punters and fans of the sport," said Vincent Leonard, spokesperson for JAbet. "Our unique business model allows us to offer the lowest margins in the business, with no commission, and we always welcome winners. Unlike many competitors, we will not close or restrict winning accounts."

The UK's interest in tennis has enjoyed an upsurge over recent years with the success of Andy Murray, particularly since his Olympic and Wimbledon triumphs in 2012 and 2013 respectively, and there is every sign of this happening again following his third Grand Slam victory. JAbet is looking to capitalise on this trend by attracting more customers to bet on the sport.

"Tennis is often overshadowed by football and horseracing when it comes to betting, but it offers excitement and instant returns in markets such as our popular 'next game winner'," added Vincent. "By focusing on this one sport, we are able to offer an unrivalled service to our customers, with odds based on genuine expertise and stake-sensitive pricing to maximise bet acceptance."

JAbet is the first sportsbook to offer back and lay bets without any commission. This means it can take traditional 'back' bets on the outcome of a match or a lay bet, where you bet on an outcome you don't think will happen.

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Issued on behalf of JAbet by Round Robin Consultancy