DUBLIN, Oct. 14, 2015 /PRNewswire/ --
Research and Markets (http://www.researchandmarkets.com/research/rd4hhg/test_preparation) has announced the addition of the "Test Preparation Market in the US 2015-2019" report to their offering.
The market offers promising growth options because its true growth potential is yet to be unlocked. The emergence of many positive trends is expected to help the market grow and circumvent the challenges. Focus on the K-12 market has increased in the US. Although, K-12 is considered to be a lucrative market, it is still decentralized and difficult to capture. Therefore, vendors are interested to expand their businesses in the K-12 market by developing customized products that suit the specific needs of customers.
According to the report, reliance of the US education system on standardized testing has increased. In addition, the announcement of NCLB, a government initiative, to make education more quantifiable in terms of student performance, has boosted the adoption of a standardized testing regime.
Further, the report states that the influx of several players offering instructional materials to facilitate test preparation in the market has resulted in increased resistance among customers.
This report covers the present scenario and the growth prospects of the test preparation market in the US for the period 2015-2019. To calculate the market size, the report considers revenue generated by test preparation service providers with a workforce of more than 20 employees. The report does not consider individual private tutors who offer tutoring services.
- Club Z!
- The Princeton Review
Key Topics Covered:
01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
04. Market Research Methodology
06. Market Landscape
07. Market Segmentation by Product
08. Buying Criteria
09. Market Growth Drivers
10. Drivers and their Impact
11. Market Challenges
12. Impact of Drivers and Challenges
13. Market Trends
14. Trends and their Impact
15. Vendor Landscape
16. Key Vendor Analysis
17. Other Prominent Vendors
For more information visit http://www.researchandmarkets.com/research/rd4hhg/test_preparation
Media Contact: Laura Wood , +353-1-481-1716, [email protected]
SOURCE Research and Markets