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Texas Tech Seniors Launch App in Hopes of Making 'Best of 2017'


News provided by

Prattlesnake

Apr 04, 2017, 08:30 ET

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LUBBOCK, Texas, April 4, 2017 /PRNewswire/ -- Prat*tle – to talk at length in a foolish or inconsequential way.

For those 17-24, there's an app for that. Enter, Prattlesnake. As the "Best of 2017" apps are being recognized through news outlets across the country, Texas Tech seniors Obie Hallum and Logan Mizell are working to make the list.

As founders and creators of Prattlesnake, the app – launched just more than a month ago – is a niche for the college crowd to engage in the "prattle" of life.

"We saw a niche need for a free app that provides the college-age demo a social media outlet they can use anonymously to 'prattle' about whatever is on their minds," Hallum said.

Mizell added, "There's definitely a market for anonymous social media, and Google agreed, as they endorsed us to begin the app so we could provide it free with the option that they'll utilize it later to advertise."

Unlikely partners – the two came together after an evening of Hallum borrowing Mizell's computer to begin writing code for the developing app – they now have a thriving business.

"We've since come together through the entire process," Hallum said. "From naming the app, researching best usage, back-end administration, logo development, getting a lawyer to incorporate … you name it."

Computer engineers? Nope. Hallum is a Communication Studies major; Mizell is an Agricultural Communications major.

"We just saw the need, had the drive and went for it," Hallum said.

As of launch just over a month ago, more than four Tech students a day are downloading the app – and that's just by word of mouth.

"Our goal is to soft-launch at Tech and then hit the Big 12; then go national," Hallum said. "We're setting the bar high. We'd like 1 million users by this time next year."

That's a lot of prattle – and so far, so good.

So how does it work? Simply download and sign up. Users have the choice of utilizing a handle or being anonymous. Once something is posted, that post may either get a reply (and users "prattle"); and/or the user has the option to "snake score" other posts with a + or - . Each week, there's a leaderboard of "Top Snake Scores" for those "prattles" that have the top +'s. Users can see what's hot, recent, weekly or monthly to keep up with the "prattle" in their area.

CONTACT:    Kim Davis     (806) 544-4255      [email protected] 

SOURCE Prattlesnake

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