TexProtects' Positive Return on Investment Draws Lead Gift from Alliance Data and Its Epsilon Business

DALLAS, Sept. 4, 2014 /PRNewswire-USNewswire/ -- TexProtects today announced that Alliance Data, a leading global provider of data-driven marketing and loyalty solutions, will be the lead sponsor of TexProtects' 10^th anniversary celebration Tuesday, Oct. 14 featuring Ashley Judd. The sponsorship is part of a $50,000 donation Alliance Data and its Epsilon business made to support the nonprofit dedicated to preventing child abuse.

"We are honored that Alliance Data and Epsilon have chosen to support our work in protecting Texas children by ensuring resources are directed to the most effective, evidence-based programs yielding a positive return on taxpayer and corporate investment," said Madeline McClure, TexProtects' founder and executive director. "We are thrilled to have the support and expertise of Alliance Data and Epsilon to enhance our effectiveness in child protection."

TexProtects strives to reduce and prevent child abuse and neglect through research, advocacy and education. The Texas-based nonprofit effects change by mobilizing support and educating legislators to advocate for increased investments in evidence-based child abuse prevention programs, CPS reform and treatment programs for victims. For every $1 invested in TexProtects' research, education and advocacy, the nonprofit has demonstrated a return of $18 in state funding invested in prevention programs.

"TexProtects' unique approach to leveraging data from the state to inform the development of programs to prevent child abuse and promote child welfare drew us to the organization," said Dana Beckman, Alliance Data Senior Manager of Corporate Affairs. "TexProtects has a remarkable success rate lobbying our state's legislature in support of policies that strengthen child welfare programs and enable proper laws to be put in place, ensuring that we're doing everything we can to protect our children.  Alliance Data and Epsilon have a vested interest in protecting this vulnerable population as they will be contributors to our society and are our future workforce.  Our culture of giving back includes being committed to important initiatives that tangibly improve our communities."

TexProtects' 10^th Anniversary Celebration will be at 7 p.m. on Oct.14 at the Perot Museum of Nature and Science in Dallas. TexProtects will present its 2014 Lifetime Achievement Award at the event to Texas Senator Jane Nelson, R-Flower Mound. More details are available here.

SOURCE TexProtects