THE Aesthetic Academy Debuts in Beverly Hills

LOS ANGELES, Feb. 9 /PRNewswire/ -- THE Aesthetic Show, the leading multidisciplinary educational forum for the medical aesthetic market, today announced the debut of THE Aesthetic Academy, the first regionally-based event series dedicated to providing the most comprehensive practice building course in medical aesthetics.

The first of four events planned this year kicks off on March 27, 2010 at the Beverly Hilton Hotel in Beverly Hills, Calif., home of The Golden Globes and numerous red-carpet Hollywood award events.  THE Aesthetic Academy will host similar events later in 2010 including New York, Dallas and Miami.  The event series' primary objective is to help practices maximize the financial power of aesthetic medicine.

"We are taking the lead in defining the next level of development for this industry which generates over $30 billion in fees for aesthetic practices globally each year," said Michael Moretti, Program Chairman of THE Aesthetic Academy.  "Building a strong aesthetic practice in today's economic environment requires more than just great clinical outcomes.  THE Aesthetic Academy equips practices with the requisite skill set and knowledge base to financially succeed in a highly competitive marketplace."

As acknowledgement for great accomplishments in advancing aesthetic medicine, THE Aesthetic Academy will present the prestigious "Outstanding Achievement in Aesthetic Medicine" Award to Jason Diamond, M.D., a Beverly Hills facial plastic surgeon, who is the keynote speaker at the March 27th event. Dr. Diamond is well-known for his featured role in the hit television series Dr. 90210.  He has also been recognized by multiple media sources including E! Entertainment, NBC and People Magazine as one of the top facial plastic surgeons in the field. "I'm honored by this recognition and look forward to sharing my insights around practicing aesthetic medicine with my esteemed colleagues," commented Dr. Diamond.  In 2008, he was named the Best Facial Plastic Surgeon by his peers at THE Aesthetic Show.  

Several other high-profile speakers will participate in THE Aesthetic Academy program, including some of industry's elite physicians and practice consultants. "THE Aesthetic Academy is designed to support practices that are seeking the best ways to optimize the aesthetic patient.  In a challenging economy, even successful practices are looking for a competitive edge and learning directly from industry experts is priceless," remarked Tess Mauricio, M.D., a San Diego dermatologist and member of THE Aesthetic Academy faculty.

Unlike traditional medical education meetings, THE Aesthetic Academy is solely focused on expanding practice growth and profitability and is open to all medical professionals including, physicians, nurses and office staff seeking best-in-class practice management education.  "Success in elective medicine requires constant education, demanding sharp clinical and business skills to have a thriving cosmetic practice.  THE Aesthetic Academy helps bridge the two," noted Dore Gilbert, M.D., a Newport Beach dermatologist and member of THE Aesthetic Academy faculty.

Industry support for THE Aesthetic Academy comes from the top companies supplying products to this market sector, including:

Allergan Medical (NYSE:AGN), Candela (Nasdaq:CLZR), Cynosure (Nasdaq:CYNO), Lutronic, Solta Medical (Nasdaq:SLTM), Sound Surgical and Syneron (Nasdaq:ELOS), among numerous others.

To learn more about this ground-breaking event series, visit www.theAestheticAcademy.com.

About THE Aesthetic Show and Medical Insight, Inc.

THE Aesthetic Show is a business unit of Medical Insight, Inc. and the largest medical education meeting focused completely on aesthetic medicine. To learn more, visit www.AestheticShow.com.  Medical Insight, a progressive media company specializing in medical aesthetics, produces the leading trade publications and live events in this sector. THE Aesthetic Guide, published by Medical Insight, is widely considered the most influential journal in the field of medical aesthetics, with over 30,000 readers in the U.S. and Europe.

Founded by Michael Moretti in 1993, Medical Insight, Inc. collects and reports industry data on procedure volume and revenues, product sales, new product introductions, market forecasts and trend analysis. For information on research services offered by Medical Insight, Inc., visit www.MiiNews.com.

SOURCE THE Aesthetic Show