NEW YORK, March 26, 2012 /PRNewswire/ -- The Automotive Resource Network Holdings (Pinksheets: ARNH) announced today that they are launching a NEW product that will catapult the company into the world of Nano Technology.
This revolutionary product, which is expected to be available for purchase by June 1, 2012 under the label "WynShield Pro", is a space-age (nano-technology) clear liquid designed to keep glass cleaner, stronger, clearer and hydrophobic. WynShield Pro bonds with the glass surface to help prevent bugs, rain, ice, dirt, and other debris from sticking, significantly lessening the time and costs associated with cleaning and maintaining the glass. It does this by filling and bonding the pits found in glass compositions at a molecular level, which both strengthens the glass and reduces the distortion caused by microscopic pitting. These results are well documented in numerous studies including one conducted at the University of Michigan Transportation Research Institute that demonstrated that this nano technology improves visibility up to 34% and increases driver reaction time by up to 24%.
The company's initial marketing efforts will focus on the automotive industry, where WynShield has enormous potential as an application to car windows, particularly windshields. However, the technology and product are equally effective with many other glass and glass-like surfaces as well, and TheARN intends to exploit these additional markets in the near future. WynShield Pro can be used on vehicle windshields, all vehicle windows, home windows, any glass doors, shower doors, mirrors, commercial and industrial glass windows, and any other glass products that tend to be porous in composition.
Upon the launching of WynShield Pro, The ARN will become the sole provider of the product, and based on current marketing research the company believes that it is the only Network Marketing and DRTV (infomercial) based company to market any automotive nanotechnology directly to consumers on a broad scale.
CEO Kathy Roberton commented, "Nanotechnology is very hot right now and TheARN is well positioned to capitalize on that. This emerging science has the potential to revolutionize our lives by making many of the products, devices and machines that we use on a daily basis better, safer and less costly. This is one of the most amazing products I have seen hit our industry in years. WynShield Pro is one of those products that when you hear about it you say to yourself "Of course! Why would I not want that?"
According to the National Nanotechnology Initiative, a regulatory group that oversees federal efforts to nurture the field, "Worldwide revenues for nanotechnology increased from $30 million in 2001 to more than $10 billion in 2004 and they are projecting that the technology will contribute $1 trillion to the U.S. economy by 2015".
Ms. Roberton further added, "From a marketing perspective, WynShield Pro is an ideal product. It is a highly effective and versatile product that is packed with consumer value with price points and margins that are highly conducive to both network marketing and infomercial sales environments. It is also highly visual, has sex appeal, and creates fantastic enthusiasm and adoption when demonstrated. Its applications are many and the easy-wipe cleaner and spray on nanotechnology solution make application a breeze. We anticipate that the addition of WynShield Pro to our product line will both increase immediate sales revenue and provide our representatives with a great lead-in for our service contracts."
ABOUT THE AUTOMOTIVE RESOURCE NETWORK, INC.
The Automotive Resource Network, Inc. offers a unique month-to-month vehicle service contract as well as roadside assistance products direct to consumers through independent sales channels.
Cautionary Statement Regarding Forward-Looking Statements
Statements in this press release relating to The Automotive Resource Network Holdings, Inc.'s future plans, expectations, beliefs, intentions and prospects are "forward-looking statements" and are subject to material risks and uncertainties. When used in this press release, the words "will," "future," "expect," "look forward to," similar expressions and any other statements that are not historical facts are intended to identify those assertions as forward-looking statements. Any such statement may be influenced by a variety of factors, many of which are beyond the control of The Automotive Resource Network Holdings, Inc. (the "Company") that could cause actual outcomes and results to be materially different from those projected, described, expressed or implied in this press release due to a number of risks and uncertainties. Accordingly, no assurances can be given that any of the events anticipated by the forward-looking statements will transpire or occur. All information set forth in this press release is current as of March 26th, 2012. The Company undertakes no duty to update any statement in light of new information or future events unless required by law.
The Automotive Resource Network Holdings, Inc.
SOURCE The Automotive Resource Network Holdings, Inc.