SCOTTSDALE, Ariz., Jan. 21, 2016 /PRNewswire/ -- Robin Leigh, Founder/CEO of the Certified Charitable Giving Alliance™ and thirty-year veteran of the real estate industry, announced the launching of a new designation for real estate professionals, small businesses and entrepreneurs to meet the increasing demand for social responsibility in the marketplace. The CCG Alliance™ (http://www.ccgalliance.com/) is a woman-owned, privately held company with pending B-Corp status.
Ms. Leigh describes her start up as a response to growing consumer calls for businesses to give back to the community, just like major corporations have done for decades. "Most people don't realize that 72% of all charitable donations are made by individuals; CCG Alliance™ will revolutionize the charitable world, providing a nexus for businesses and nonprofits to combine resources, knowledge and values while expanding networks of opportunity for small businesses and charities alike."
The Certified Charitable Giver designation enables its members to:
- Quickly and effectively demonstrate their charitable giving and social responsibility
- Learn how to choose a reputable charitable organization
- Integrate charitable giving into their businesses
- Provide substantiated evidence of their contributions while strengthening their communities, because Giving is good business™.
"This designation provides us with a framework to introduce the causes we support to our clients and centers of influence. It demonstrates that we care about our communities as well as our commitment to giving back," stated Monique Walker, Realtor© with RE/MAX Excalibur, named one of the Top 1% of real estate agents as reported by 2015 REAL Trends "America's Best Real Estate Agents."
Ms. Leigh notes, "Profits and giving back are best supported by informed, sustainable integration of the two. Through our program, small businesses are able to make an impact and benefit from charitable partnerships, a strategy previously the domain of large corporations."
She concludes, "We're introducing this in the real estate industry first because they're especially familiar with the value of membership designations. Also, according to the National Association of Realtors over 70% of Realtors perform volunteer work in their communities. Almost no one realizes this, resulting in the need for a certified program to demonstrate their contributions."
Find us on:
Available for live interviews at Inman Connect NYC January 26 – 29:
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/the-ccg-alliance-launches-charitable-giver-designation-at-inman-300207516.html
SOURCE CCG Alliance