The Content Marketing Landscape Revealed in Infographic

Apr 15, 2013, 05:39 ET from Content Amp

LONDON, April 15, 2013 /PRNewswire/ --

Content marketing agency Content Amp has today (Monday 15 April, 2013) published an infographic illustrating the content marketing landscape in 2013.

Content Amp, which offers a range of services around content strategy, content production, distribution and content amplification, created the infographic to illustrate how complex the content marketing landscape is and how content marketing interjects with brand building, search engine optimisation, social media, engagement and more.

The infographic also promises to be an invaluable go-to guide for all marketers looking to adopt a content led approach to their online marketing initiatives this year.

The infographic looks at areas such as branded content distribution, content production, SEM tools, SEO platforms, and content sharing platforms, listing the many specialist providers and services that are available to marketers. View the content marketing infographic in full.

The infographic also includes information on social networks, social intelligence, native content platforms and analytics; all of which should play an important role in any content marketing efforts in 2013.

Francis Turner, Content Amp Commercial Director and Co-Founder, explains;

"We have created an infographic to highlight the content marketing landscape in 2013. Content marketing involves elements of everything from analytics to content generation and SEO to social; we wanted to create an informative infographic that highlights how all these important disciplines come together.

"We also wanted to create something that not only looks great visually but is in fact a very helpful at-a-glance resource for marketers looking to embrace content marketing this year. Content marketing is set to grow phenomenally, but we recognise that many marketers don't know where to turn when it comes to the myriad different considerations that need to be taken on board when planning a content marketing campaign. Obviously Content Amp can help marketers with this, but we thought it worthwhile listing some of the invaluable resource tools available."

Content Amp rebranded from Search News Media in March 2013. Content Amp is sponsoring the Content Marketing category at the 2013 Marketing Week Engage Awards on Tuesday 21 May.

Content marketing agency Content Amp works with brands and their agencies to create content led marketing campaigns that embrace social, PR, SEO, video and display.

For more information on content strategy, content production and content amplification services from Content Amp visit:


Content Amp is a trading name for Search News Media Ltd. Content Amp is the new name for Search News Media, a content agency launched in 2010. From inception we have had content at our core. The team behind Content Amp have over 12 years online content and marketing experience. It's this expertise that tells.

Based in Windsor, 30 minutes from London, Content Amp works with leading brands and agencies to develop content strategies that deliver results. Our native content network and distribution services amplify that content to create powerful brand engagement and drive significant ROI.

Francis Turner is available for interview. Contact Dale Lovell on +44(0)845-200-1445 for more information. E-mail: 

SOURCE Content Amp