The Digital Maps of Juan Manuel Santos Facilitate Electronic Democracy in Colombia

Jun 19, 2010, 20:56 ET from Juan Manuel Santos

The Web 2.0 Team of Juan Manuel Santos introduces a new service on their website, with the goal of empowering the voters of Colombia with easy to use technology to locate voting locations.

BOGOTA, Colombia, June 19 /PRNewswire-USNewswire/ -- With top technologies developed in Colombia by the company Servinformacion, the Web 2.0 Team launched this weekend an application, which can be viewed at, that allows citizens to see the exact place where they should vote after inserting their voter id number into a form on the website. This initiative is one of the technologies credited with the massive support for Juan Manuel Santos in the Colombian Primary Election on May 31st and is expected to deliver an ever bigger vote count on for the Santos campaign on June 20th.

The technology, known as geo-targeting, is another big step for the digital campaign of Juan Manuel Santos. It facilitates the voting process that is crucial for the democracy of Colombia. After submitting their id number in the application, the data is matched against the electoral census and then returns the address of the voting location with geographical coordinates.

On May 30th, more than 15,000 users utilized the application in less than 24 hours.

"I am immensely happy that the technology developed without resting, has facilitated the voting process for the citizens," commented Ximena Patino CEO of Servinformacion. "We hope that many more Colombians, no matter their political affiliation, use this tool for the second round elections on June 20th."

According to Ravi Singh, founder and CEO of, the company that provides the technology for Juan Manuel Santos' campaign: "The concept of E-Democracy is about providing the correct technological tools so that people may massively participate in democracy."

"The Colombian elections have seen many pioneering aspects of the digital democracy in Latin America and this technology is a perfect example," said Roberto Prieto, General Manager of Juan Manuel Santos' campaign.

SOURCE Juan Manuel Santos