The Fekkai National Blow-Out at Ulta Stores Nationwide

NEW YORK, June 6, 2011 /PRNewswire/ -- Frederic Fekkai, the brand renowned for luxury hair care products is pleased to announce their "National Blow-Out", exclusively at Ulta stores nationwide. To celebrate the start of the summer, Frederic Fekkai is inviting consumers to participating Ulta stores nationwide on June 8th (from 3pm to 8pm) and 9th (from 1pm to 4pm) for a complimentary blow-out featuring two of Fekkai's best selling product collections.

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At the Fekkai National Blow-Out, consumers will have a choice of two signature Fekkai blow-out styles; Silky Straight or Full Blown Volume.  The Full Blown Volume blow-out utilizes products from the Fekkai Advanced collection of the same name but provides the option for extra volume and added oomph! In addition to complimentary blow-outs, consumers will be treated to a travel-sized gift with the purchase of two Fekkai products.

The Fekkai Silky Straight Ironless collection is a revolutionary three step system that makes silky straight chic hair happen with ease!  Combining nature and technology, this straightening regimen provides effortless straight styling and luxuriously silky texture.  Created for the woman who seeks sleek, straight hair every day, this complete collection of four products work in a unique three-step system to prime, straighten and hold the hair with powerful straightening and smoothing agents.

Full Blown Volume is for women with fine/thin hair who seek effortlessly luxurious, voluminous hair.  Each Full Blown Volume product is infused with Baobab Leaf extract which binds and infuses each hair strand while plumping agents deliver visible amplifying volume. Weightless polymers coat each individual strand to increase the diameter resulting in a voluminous hair network that is full of body.  Collection has a new, delicate lime mint fragrance.  

Fekkai invites current devotees as well as new consumers to try the Silky Straight Ironless line or the Full Blown Volume lines via a complimentary signature Fekkai Blow-Out at Ulta stores nationwide.  Experience the very best that Fekkai has to offer- luxurious textures, invigorating scents and unparalleled results that only Fekkai can deliver!  The Fekkai Blow-Out is open to all consumers. Appointments can be made in advance by calling Ulta stores.  

For additional information about Fekkai National Blow-Out please visit Fekkai.com. To find the Ulta store nearest you – please visit www.ulta.com and click on the store locator.  

About Frederic Fekkai & Co.

Frederic Fekkai & Co. is the leader in luxury hair care, offering a complete range of innovative products and exclusive, full-service salons. The Company is dedicated to creating a unique portrait of style for each individual. Fekkai products are distributed through the finest beauty retailers around the world and, of course, in the world famous Frederic Fekkai Salons.  

SOURCE Frederic Fekkai & Co.