SANTIAGO DE COMPOSTELA, Spain, July 29, 2015 /PRNewswire/ -- Until now, thinking about emoticons meant imagining yellow circles. Now a Spanish entrepreneur, Adrian Rodriguez, has revolutionized the industry by launching the new Emoji & Face application that provides geometric emoticons. Triangles, squares, pentagons, hexagons, diamonds or stars give life to characters of different cultures and races. The truth is that emoticons have become an essential part of the way we communicate. We can find studies that regard them as beneficial in customer service for businesses, but also those which establish a link between the emoticons you use and your personality.
According to founder Adrian Rodriguez, "emoticons are themselves a form of communication. However, applications developed so far remained easy and simple. With Emoji & Face we want to go further and try to collect diversity. We include more elongated or square faces, with hipster or classic styles, different races and cultures... all of this is reflected in the emoticons we have designed. We want to show the complexity of the social reality that surrounds us and that is why we have included gay couples, lesbian and heterosexual couples of different races, cultures and street styles."
Showing cultural diversity, gender equality, different street styles or races... is a novelty in Emoji & Face, an application which precisely tries to incorporate all this richness in the same app, so as to improve society and equality of values. "Another of our priorities is to promote cultural diversity," said Mr. Rodriguez.
Some emoticons appear with unequal dimensions, as they have supplements, and others appear as two together, which is something different from what we usually see which emoticon occupy exactly the same space as the previous one. "This has taken a lot of programming work, but we are happy with what we have achieved. In this way, we can show more detail and we are not forced to reduce their faces when we make an emoticon for a couple or a kiss," explains its creator.
This new application is now available on the Apple Store and allows you to share your emoticons with any user through all messaging apps, social networks, email platforms... It has also a free keyboard that you can install on your iPhone and have all your emoticons accessible from any application. A simple blue keyboard that you can download for free and install in less than a minute.
SOURCE Emoji & Face