The First Rock N' Rev Festival Held at the 2010 Sturgis Motorcycle Rally Performed at Monkey Rock USA

STURGIS, S.D., Aug. 31 /PRNewswire/ -- The Monkey Rock Group, Inc., "the Company" (OTC Bulletin Board: MKRO) announced today that Guns N' Roses, who made their only U.S. concert appearance of the year on Friday August 13th 2010 at the inaugural Rock N' Rev Festival, performed at the Company's property in Sturgis, South Dakota. Guns N' Roses closed the Rock N' Rev festival in front of an estimated 12,000 fans. Friday Morning Quarterback (known as FMQB), a trade magazine which covers the radio and music industries in the United States, stated in an August 15, 2010 publication that the Rock N' Rev concert series, was "extremely successful."

More than 20 other bands played at Monkey Rock USA over the five-day event. Other acts included Stone Temple Pilots, Godsmack, Creed, 3 Doors Down, Three Days Grace, Cage The Elephant, Skillet, Daughtry, Wolfmother, Hinder, Hellyeah, Shaman's Harvest, Eagles of Death Metal, The Darling Stilettos, Pop Evil, Swayback, Theft, Bad City, Jetstream, Sweet Cyanide and The Color Turning.

John Dent, Founder, Chairman and CEO of Monkey Rock Group, Inc. stated, "We were very pleased to have the opportunity to work with the concert promoters and festival owners to host a concert series of this magnitude. The successful concert series clearly demonstrates our capabilities. This is an important first step in our goal to become a premier name in special event entertainment. We believe this event significantly increased the visibility of our Monkey Rock brand; and intend to use this event as a springboard to accelerate our growth to many potential new venues throughout the U.S. and internationally."

About The Monkey Rock Group, Inc.

Monkey Rock is a U.S.-based retail leisure development stage company positioned to service the greater North American motorcycle rally industry. Currently, the Company has retail business operations in the short-cycle food, beverage and entertainment industry. The Company, prior to becoming a public company through its Monkey Rock USA™ brand, successfully completed its inaugural event at the Sturgis Motorcycle Rally in August 2009.

The Company's foundation is built upon a professional European-styled leisure concept that serves select North American markets with its unique delivery of food, beverage and live adult-themed entertainment venues. The concept is a traveling one, where the Company's goal is to serve some of the country's largest social and sporting events to include motorcycle and auto rallies, rodeo events and auto races. Monkey Rock Group, Inc is traded on the OTC Bulletin Board under the ticker MKRO. For additional information, please visit the Company's website: www.monkeyrockusa.com.

Forward Looking Statements

This press release contains forward-looking statements related to the future financial condition and results of Monkey Rock's operations, creating brand awareness, creating shareholder value, successfully obtaining sufficient financing, and consummating acquisitions. Words such as "expects", "intends", "plans", "may", "could", "should", "anticipates", "likely", "believes" and words of similar import also identify forward-looking statements. These statements are based upon current expectations, estimates and analyses and other forecasts and amounts not yet determined and assumptions of management. These statements are subject to important risks and uncertainties, which are difficult to predict, and assumptions that may prove inaccurate. Some of the factors that could cause results or events to differ materially from current expectations include but are not limited to: general economic conditions, market or business conditions, changing competitive environment, attendance levels at the 2010 Sturgis rally, profitability of the Concert Series, expansion of the Monkey Rock brand into other venues, profitability of the events the Company is sponsoring at Sturgis, raising sufficient capital on favorable terms, and the acceptance of the brand and concept. Some of these factors are largely beyond the control of Monkey Rock. Should any factor impact Monkey Rock in an unexpected manner, or should assumptions underlying the forward-looking statements prove incorrect, the actual results or events may differ materially from the results or events predicted. All of the forward-looking statements made in this document are qualified by these cautionary statements, therefore, there can be no assurance that the results or developments anticipated by Monkey Rock will be realized or, even if substantially realized, they will have the expected consequences for Monkey Rock. Readers should not place any undue reliance on any forward-looking statements. Furthermore Monkey rock disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or any other occurrences. Additional information on risks and other factors that may affect the business and financial results of the Company can be found in the Company's public filings located at http://www.sec.gov.

SOURCE The Monkey Rock Group, Inc.