NEW YORK, Oct. 14, 2015 /PRNewswire/ -- The Franciscan Friars are tech-savvy. Having introduced the "Text a Prayer Intention to a Franciscan Friar" program, they are now launching a social media campaign called "Gather 4 Good, Give 5 for Food," (#Give5forFood) in support of The Friars Challenge, an appeal by the Franciscan Friars of Holy Name Province. Launching on October 16th, 2015 on World Food Day, the Friars Challenge will use social media engagement as a fundraising tool with all dollars raised going directly to benefit food service programs including soup kitchens, breadlines and food pantries throughout the country. The Friars Challenge is sponsored by the Franciscan Friars of Holy Name Province, headquartered in NYC.
Using the hashtag #Give5forFood @TheFranciscans (FB & Instagram) & @The_Franciscans (Twitter), the campaign will spotlight, World Food Day on October 16th and National Hunger & Homelessness Awareness Week November 14th - 22nd as trending topics to engage social media users and raise funds. The campaign will conclude on Super Bowl Sunday February 7th, 2016.
"It is our intention to open up this appeal to a new audience and use social media as a tool to generate awareness of our efforts to eliminate hunger; a need that every religion and all races can relate to," says Father David Convertino, OFM, Executive Director of Development for the Franciscan Friars of Holy Name Province. "We look forward to seeing the many creative and fun group images of people gathering for good and giving $5 for food."
The Friars Challenge will encourage groups, communities, families and organizations to take a photo of themselves with $5 being contributed to the campaign for each person in the photo. The photo can be shared on Facebook, Twitter and Instagram. Participants can make their donation by visiting thefranciscans.org/5ff.
Holy Name Province is one of the largest provinces of the world-wide Order of Friars Minor (O.F.M.). Each year, the Franciscan Friars of Holy Name Province serve over 2 million people on the East Coast by providing food, shelter, medical assistance as well as financial assistance with tuition, funerals, rent and other personal needs. Following the popular spirit of St. Francis of Assisi the Franciscans try to meet people where they are and respond to the genuine needs of the least of the Lord's brothers and sisters.
SOURCE Holy Name Province