The Futures Company Announces 'The Future At Your Fingertips'

NEW YORK, Sept. 21 /PRNewswire/ -- The Futures Company, the leading global trends and futures consultancy, today unveils a revolutionary client resource gateway (CRG) for trends and futures insights. With the ambition of delivering "the future at your fingertips," this innovative insight delivery platform facilitates the integration of data, observational insights and thought leadership needed to reliably generate the kind of foresight now sought by marketers. The on-demand, continuously-refreshed, web-enabled portal offers clients access to the full breadth of The Futures Company's consumer insights.

Says David Bersoff, Chief Insights Officer at The Futures Company, "the new cutting- edge search function we're introducing transforms the gateway our clients use to access information into a customizable research engine that effortlessly aggregates all of our insights platforms to provide the specific topical intelligence they are seeking." With this, Bersoff explains, "clients can then transform insights into a new understanding of the future, creating perspectives on new opportunities that are truly revolutionary."

The launch of this delivery platform forms part of a period of expansion for the company and further strengthens the US MONITOR and Global MONITOR insights services. A series of new offerings to be delivered through this new innovative platform will be revealed in the near future.

The comprehensive site was developed by full-service digital marketing agency and WPP sister-company, VML London. The site was built on a ReadyPortal platform.

For further information, please contact:

(US) Simon Kaplan on +1-919-932-8858 or email [email protected]

(UK) Jennifer Childs on +44 (0)20 7955 1824 or email [email protected]

Editor's notes

About The Futures Company The Futures Company is a global trends and futures consultancy, formed in 2008 from the coming together of Henley Centre HeadlightVision and Yankelovich. Through a combination of syndicated insight services and bespoke research and consultancy, our mission is 'Unlocking Futures' for our clients. By exploring the future needs, motivations and behaviors of consumers, and the broader dynamics in the marketplace, we unlock the future of consumers, categories, brands and companies. www.thefuturescompany.com

About US MONITOR

The US MONITOR Insights Service provides brand-specific consultancy rooted in key, fact- based consumer insights. From activation workshops to trends embedding projects to scenario planning to future-facing quantitative and qualitative research, MONITOR enables brands to pioneer the future frontier.

US MONITOR Insights consulting is anchored by The Futures Company Gateway - giving clients access to the full breadth of our consumer insights services including Yankelovich MONITOR, Global Streetscapes and in depth lenses on multicultural consumers, sustainability, finances and spending and wellness.

About Global MONITOR Global MONITOR's unique combination of quantitative and qualitative data provides you with the structure and inspiration to understand the new normal and new world order that is taking shape, as well as providing future-facing perspectives on many of the key trends and energies shaping consumer attitudes and brand behavior into the future. Based on our proprietary Global MONITOR data-set, observations from our network of Global Streetscapes and all underpinned by our understanding of the wider local market context, the combination of this unique insights service and our wider consulting capabilities can help you unlock the insights that will provide the key to your future growth.

About Kantar Kantar is one of the world's largest insight, information and consultancy networks. By uniting the diverse talents of its 13 specialist companies, the group aims to become the pre-eminent provider of compelling and inspirational insights for the global business community. Its 26,500 employees work across 95 countries and across the whole spectrum of research and consultancy disciplines, enabling the group to offer clients business insights at each and every point of the consumer cycle. The group's services are employed by over half of the Fortune Top 500 companies.

About VML London Formed 1994 (as GT). A creative agency, we fuse technology and marketing to inspire clients. They include the BBC, Xbox, Bacardi, Microsoft, Colgate-Palmolive and Premier Inn. Our 65 talented people create effective brand engagement and rich and rewarding experiences for all - our clients, their audiences and ourselves. Solutions that transform our clients' business. VML London is the European HQ for VML Inc, a business employing over 750 people. VML Inc is a Young & Rubicam Brands agency and part of WPP. It operates from offices in Kansas City, New York, Seattle, Boston, Atlanta, Los Angeles, Milan, the Czech Republic and Bogota.

About ReadyPortal ReadyPortal™ is a leading Web Content Management (WCM) platform that lets you create content and manage community with ease. ReadyPortal enables customers to build new sites, customize the look and feel and implement social media features in hours or days instead of weeks or months. With ReadyPortal's flexible pricing options and delivery methods - software as a service (SaaS), the 'cloud', or deployed on your server - you make no compromises because you are in charge. For more information about ReadyPortal visit http://www.readyportal.com or call +1-415-570-0701 or email [email protected]

SOURCE The Futures Company