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The Gaming Industry Benefits From Innovative Revenue Boosting Techniques

FinancialBuzz.com News Commentary


News provided by

FinancialBuzz.com

Oct 02, 2017, 09:00 ET

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NEW YORK, October 2, 2017 /PRNewswire/ --

According to a report by Juniper Research, revenues from the global digital games market are estimated to reach the $100 billion milestone by the end of this year. The report indicates that contrary to previous estimates, the PC market has been reignited thanks to F2P (Free to Play) games. F2P allows gamers to access the game for free. Revenues are then made by purchases within the game, which is known as the freemium model; popularized by mobile games, in order to grow the number of players and accelerate spending. Combined with the continued growth of mobile, the industry is projected to reach revenues of $132 billion by 2021. Versus Systems, Inc. (OTC: VRSSF), Zynga Inc. (NASDAQ: ZNGA), Glu Mobile (NASDAQ: GLUU), Sony Corporation (NYSE: SNE), Microsoft Corp. (NASDAQ: MSFT)

The outlook for the gaming industry is positive according to Juniper. Developers are integrating in-game advertising, which is most effective when users are rewarded. For example, watching a short video to provide players with additional in-game credits, and other rewards. "Juniper believes there is further opportunity for F2P on PC; particularly in Western markets; as well as console, with digital platforms such as Xbox Live playing host to F2P titles which are then monetized via in-game purchases and add-ons" explained research author Lauren Foye in a press release.

Versus Systems, Inc. (OTCQB: VRSSF) is also listed on the Canadian Stock Exchange under the ticker symbol 'VS'. Today the company announced breaking news that, "it has entered into partnership with Team NINJA Studio, a wholly owned subsidiary of Koei Tecmo Holdings, Co. Ltd. (TOKYO: 3635), publisher of videogames including the critically acclaimed NIOH, Dead or Alive, and Ninja Gaiden franchises, to expand the Versus in-game prize offerings for video gamers. Players will compete for new prizes in-game and Versus and Team NINJA will share equally in this newly created revenue stream.

"Team NINJA makes amazing games, and Koei Tecmo is an industry giant. Team NINJA has been making fun, challenging games for years for their millions of loyal, dedicated fans, and Versus is thrilled to be a part of that," said Matthew Pierce, CEO of Versus Systems. "Team NINJA will be a great partner for Versus. We look forward to working together to reward players of all skill levels in many games to come."

"Versus' team built a platform featuring a prizing network which make it easy to reward Team NINJA's players' in-game skills," said Tom Lee, Creative Director of Team NINJA, a videogame developer wholly owned by Koei Tecmo Holdings Corp. "Versus' provides players the ability to select a prize and play a match or complete a challenge to earn that prize in-game. Team NINJA is constantly innovating and Versus will present us with a unique way to reward our players."

About Team NINJA Studio - Team NINJA Studio is a world-renowned development team of interactive entertainment software for next generation consoles, PC, and more platforms based in Tokyo, Japan. The company is a wholly owned subsidiary of KOEI TECMO HOLDINGS CO., LTD., headquartered in Yokohama, Japan. Team NINJA is best known for its NIOH™, Dead or Alive® and Ninja Gaiden® series.

About Koei Tecmo America Corp. - KOEI TECMO AMERICA CORP. is a publisher of interactive entertainment software for current generation consoles, handhelds and digital download content based in Burlingame, California. The company is a wholly owned subsidiary of KOEI TECMO HOLDINGS CO., LTD., headquartered in Yokohama, Japan. KOEI is best known for its Dynasty Warriors® and Samurai Warriors® franchises. TECMO is best known for the Dead or Alive®, Ninja Gaiden®, Tecmo Bowl®, and Fatal Frame® series.

About Versus Systems - Versus Systems, Inc. has developed a proprietary in-game prizing and promotions engine that allows publishers and developers of interactive media to offer prizes inside interactive media including mobile, console, and PC games. Brands will pay to place products in-game via the Versus platform and players will compete for those prizes. To learn more about Versus, see the website at http://www.versussystems.com, or watch their most recent video on YouTube.

Zynga Inc. (NASDAQ: ZNGA) is a leading developer of the world's most popular social games that are played by millions of people around the world each day. Recently, the company announced the launch of the Words With Friends Social Dictionary - introducing 50,000 new words into the world's most popular mobile word game. Inspired by players and the best of pop culture, the Words With Friends Social Dictionary gives fans of the iconic word game more ways to play than ever before. In response to the thousands of new word requests submitted by players in-game every day, the brand-new Social Dictionary incorporates the top player and pop culture inspired words into Words With Friends in the largest dictionary update in the game's history.

Glu Mobile (NASDAQ: GLUU) is a leading global developer and publisher of free-to-play mobile games. Glu is focused on creating compelling original and branded IP games on the App Store, Google Play and Amazon Appstore. On August 28, 2017, the company announced that Design Home recently reached one million daily active users. Originally launched worldwide in November 2016, Design Home has achieved remarkable success, having generated more than 25.5 million downloads and $41.4 million in bookings through the end of the second quarter of 2017. Design Home has achieved rankings of #1 Top Free and #17 Top Grossing game in the U.S. App Store for iPhone. Additionally, Design Home has reached #1 Top Free and #23 Top Grossing game in the U.S. Google Play Store.

Sony Corporation (NYSE: SNE) is engaged in the development, design, manufacture and sale of various kinds of electronic equipment, instruments and devices for consumer, professional and industrial markets, as well as game consoles and software. Earlier this year, Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Corporation, announced robust sales for PlayStation®4 computer entertainment system and its software titles. PS4 has sold through more than 6.2 million units during the 2016 holiday season. PS4 has now cumulatively sold through more than 53.4 million units globally as of January 1, 2017

Microsoft Corp. (NASDAQ: MSFT) is the leading platform and productivity company for the mobile-first, cloud-first world, and its mission is to empower every person and every organization on the planet to achieve more. On June 11, 2017, the company unveiled the world's most powerful console, Xbox One X and its largest and most diverse games line-up in E3 history. Broadcast for the first time in 4K UHD on Mixer, Xbox showcased a record 42 games in its briefing including 22 with console exclusivity from creators large and small. Xbox One X was designed to be the best console to create and play games on, putting the greatest graphic fidelity in the hands of the world's best game creators to create true 4K games.

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FinancialBuzz.com, a leading financial news informational web portal designed to provide the latest trends in Market News, Investing News, Personal Finance, Politics, Entertainment, in-depth broadcasts on Stock News, Market Analysis and Company Interviews. A pioneer in the financially driven digital space, video production and integration of social media, FinancialBuzz.com creates 100% unique original content. FinancialBuzz.com also provides financial news PR dissemination, branding, marketing and advertising for third parties for corporate news and original content through our unique media platform that includes Newswire Delivery, Digital Advertising, Social Media Relations, Video Production, Broadcasting, and Financial Publications.

Please Note: FinancialBuzz.com is not a financial advisory or advisor, investment advisor or broker-dealer and do not undertake any activities that would require such registration. The information provided on http://www.FinancialBuzz.com (the 'Site') is either original financial news or paid advertisements provided [exclusively] by our affiliates (sponsored content), FinancialBuzz.com, a financial news media and marketing firm enters into media buys or service agreements with the companies which are the subject to the articles posted on the Site or other editorials for advertising such companies. We are not an independent news media provider and therefore do not represent or warrant that the information posted on the Site is accurate, unbiased or complete. FinancialBuzz.com receives fees for producing and presenting high quality and sophisticated content on FinancialBuzz.com along with other financial news PR media services. FinancialBuzz.com does not offer any personal opinions or bias commentary as we purely incorporate public market information along with financial and corporate news. FinancialBuzz.com only aggregates or regurgitates financial or corporate news through our unique financial newswire and media platform. For this release, FinancialBuzz.com expects to be compensated five thousand dollars for financial news dissemination and PR services by a third party for Versus Systems Inc. Our fees may be either a flat cash sum or negotiated number of securities of the companies featured on this editorial or site, or a combination thereof. The securities are commonly paid in segments, of which a portion is received upon engagement and the balance is paid on or near the conclusion of the engagement. FinancialBuzz.com will always disclose any compensation in securities or cash payments for financial news PR advertising. FinancialBuzz.com does not undertake to update any of the information on the editorial or Site or continue to post information about any companies the information contained herein is not intended to be used as the basis for investment decisions and should not be considered as investment advice or a recommendation. The information contained herein is not an offer or solicitation to buy, hold or sell any security. FinancialBuzz.com, members and affiliates are not responsible for any gains or losses that result from the opinions expressed on this editorial or Site, company profiles, quotations or in other materials or presentations that it publishes electronically or in print. Investors accept full responsibility for any and all of their investment decisions based on their own independent research and evaluation of their own investment goals, risk tolerance, and financial condition. FinancialBuzz.com. By accessing this editorial and website and any pages thereof, you agree to be bound by the Terms of Use and Privacy Policy, as may be amended from time to time. None of the content issued by FinancialBuzz.com constitutes a recommendation for any investor to purchase, hold or sell any particular security, pursue a particular investment strategy or that any security is suitable for any investor. This publication is provided by FinancialBuzz.com. Each investor is solely responsible for determining whether a particular security or investment strategy is suitable based on their objectives, other securities holdings, financial situation needs, and tax status. You agree to consult with your investment advisor, tax and legal consultant before making any investment decisions. We make no representations as to the completeness, accuracy or timeless of the material provided. All materials are subject to change without notice. Information is obtained from sources believed to be reliable, but its accuracy and completeness are not guaranteed. For our full disclaimer, disclosure and Terms of Use. Please visit: http://www.financialbuzz.com .

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