The global tampon market is estimated to project a CAGR of 4.52% in terms of revenue, and 4.83% in terms of volume, during the forecast period, 2021-2028
NEW YORK, Oct. 29, 2020 /PRNewswire/ --
KEY FINDINGS
The global tampon market is estimated to project a CAGR of 4.52% in terms of revenue, and 4.83% in terms of volume, during the forecast period, 2021-2028. The factors propelling the market growth are the untapped opportunities in developing countries, the rising awareness regarding feminine hygiene products, and the availability of organic tampons.
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MARKET INSIGHTS
Tampons are considered to be one of the most affordable solutions for feminine hygiene protection, offering leakage protection and comfort in comparison to other alternatives.They are made of grade cotton and rayon.
There is an increasing prioritization of the manufacture of tampons with 100% organic cotton.The growth of organic cotton does not entail synthetic pesticides or fertilizers.
An organic cotton is a favorable option, given the increasing environmental concerns and growing focus on environment-friendly measures.Organic tampons are projected to be beneficial, since they are devoid of bleach and harmful chemicals.
Thus, the rising concerns regarding female hygiene and the environment, are set to contribute to market growth. At the same time, the cost of tampons and the availability of substitutes are set to hinder the market growth.
REGIONAL INSIGHTS
The geographical segmentation of the global tampon market includes the analysis of Europe, Asia Pacific, North America, and rest of world.North America is anticipated to dominate the global market with regard to revenue and volume by 2028.
The rising awareness regarding the availability and benefits of tampons is the essential factor propelling market growth prospects in North America.
COMPETITIVE INSIGHTS
The market has the presence of major international players.These players have huge product offerings, strong distribution network, and provide quality products in the market.
Some of these big players in the market include Corman SPA, First Quality Enterprises Inc, Body Wise International, Edgewell Personal Care Company, Cohitech-Cotton High Tech SL, etc.
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Companies mentioned
1. BODY WISE INTERNATIONAL
2. CORMAN SPA
3. COHITECH-COTTON HIGH TECH S.L
4. EDGEWELL PERSONAL CARE COMPANY
5. FIRST QUALITY ENTERPRISES INC
6. JOHNSON & JOHNSON
7. KAO CORPORATION
8. KIMBERLY CLARK CORPORATION
9. UNICHARM CORPORATION
10. PROCTER & GAMBLE
11. TZMO SA
12. ESSITY AB
13. CORA
14. LIL – LETS UK LTD
15. UNILEVER PLC
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