- Three-year deal sees GRAMMY Awards® back on City after 19 years -
- Rogers Media suite of assets to deliver all-access pass to fans with multiplatform coverage -
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TORONTO, June 4, 2013 /CNW/ - City today announced it has secured a three-year deal for exclusive Canadian broadcast rights to the GRAMMY Awards®, which includes both the live awards ceremony and The GRAMMY® Nomination Concert Live event. The announcement was made today as part of Rogers Media's 2013 Upfront presentation.
Honouring music's most popular and accomplished artists, the 56th Annual GRAMMY Awards will broadcast from the STAPLES Center in Los Angeles and air live on City on Sunday, Jan. 26, 2014 at 8 p.m. ET.
The agreement, which runs through 2016, sees the GRAMMY Awards return to City after 19 years. City previously televised the GRAMMY Awards in 1994 and 1995.
"As the premier international music industry event, the GRAMMY Awards is the perfect complement to our young and dynamic programming lineup," said Scott Moore, President of Broadcast, Rogers Media. "Award shows have never been more popular and continue to drive mass-audience appointment viewing. As industry leaders in multiplatform coverage, combined with the strength of our radio and music assets, Rogers Media will offer a world-class fan experience to our audiences."
From the announcement of the 2014 nominees to the wrap-up of Music's Biggest Night®, Rogers Media's suite of world-class assets will deliver an all-access pass to fans with extensive multiplatform coverage. Harnessing the power of Canada's top news and entertainment brands - Breakfast Television, 98.1 CHFI, 680News, HELLO! Canada, Chatelaine, Cityline, and Maclean's - Rogers Media will bring the GRAMMY's closer to Canadian audiences than ever before through content and experiences that give viewers the ability to interact, engage and consume content on multiple platforms and devices.
"We're thrilled about our new partnership with Rogers Media to broadcast our annual GRAMMY Awards telecast live on City in Canada for the next three years," said Neil Portnow, President/CEO of The Recording Academy. "City's youthful and culturally savvy audience is appropriate for the GRAMMYs, and we're really looking forward to collaborating on new, innovative and integrated ways to bring Music's Biggest Night to more and more Canadians than ever before."
"Returning to City after almost 20 years, the GRAMMY Awards will be well-served by the dynamic mix of radio, print, mobile and television assets that Rogers will bring to what we feel will be an extraordinarily successful era for the Canadian broadcast of 'Music's Biggest Night,'" said Alfred Haber, President, Alfred Haber, Inc.
Bringing together thousands of music industry creative and technical professionals from all over the world, the GRAMMY Awards are the recording industry's most prestigious honour. Presented annually by The Recording Academy®, the GRAMMY Awards recognize excellence in the recording arts and sciences. The transaction was negotiated by Alfred Haber, Inc., international distributor of the GRAMMY Awards, in association with The Recording Academy.
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About Alfred Haber, Inc.
The transaction was negotiated by Alfred Haber, Inc., international distributor of the GRAMMY awards for 24 years and, together with Alfred Haber distribution, Inc., and Alfred Haber television, Inc., serves as the world's largest distributor of series and specials, including U.S. network annual events and reality, entertainment, film, sports and music programming.
About The Recording Academy
Established in 1957, The Recording Academy is an organization of musicians, songwriters, producers, engineers and recording professionals that is dedicated to improving the cultural condition and quality of life for music and its makers. Internationally known for the GRAMMY Awards — the preeminent peer-recognized award for musical excellence and the most credible brand in music — The Recording Academy is responsible for groundbreaking professional development, cultural enrichment, advocacy, education and human services programs. The Academy continues to focus on its mission of recognizing musical excellence, advocating for the well-being of music makers and ensuring music remains an indelible part of our culture. For more information about The Academy, please visit www.grammy.com. For breaking news and exclusive content, follow @TheGRAMMYs on Twitter, like "The GRAMMYs" on Facebook, and join The GRAMMYs' social communities on Foursquare, GetGlue, Google +, Instagram, Pinterest, Tumblr, and YouTube.
About City
City™ television stations in Toronto, Vancouver, Calgary, Edmonton, Winnipeg, Montreal and Saskatchewan offer viewers intensely-local, urban-oriented, culturally-diverse television programming. A distinct alternative to other conventional television stations, City engages its viewers with dynamic on-air personalities and delivers an entertaining mix of news, local-interactive formats, such as Breakfast Television and Cityline, as well as local Canadian and acquired prime-time entertainment programming. City is part of Rogers Broadcasting Limited, a division of Rogers Communications Inc. (TSX: RCI andNYSE: RCI), which is a diversified Canadian communications and media company. For more information on City stations and programming, visit Citytv.com.
SOURCE: City
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