The Mariachi Heritage Society Celebrates 20 Years in Latin Music Education for Children and Local Schools With its Annual Benefit Concert on April 2, 2011

Mattel, Inc. and The Mariachi Heritage Society Host Live Performances by Mariachi Sol de Mexico de Jose Hernandez, Mariachi Reyna de Los Angeles & Shaila Durcal at the San Gabriel Mission Playhouse

Mar 21, 2011, 10:00 ET from Mariachi Heritage Society

LOS ANGELES, March 21, 2011 /PRNewswire/ -- Celebrating its 20th anniversary, The Mariachi Heritage Society and Director Jose Hernandez welcome Mattel, Inc. as the title sponsor for this year's event, Viva El Mariachi. Live performances by Mariachi Sol de Mexico de Jose Hernandez, Mariachi Reyna de Los Angeles, Latin Grammy-nominated songstress Shaila Durcal and a showcase featuring students from their mariachi program, will highlight the evening's festivities. The annual concert and its guests serve to assist with projection costs for the continued education of the MHS.

Throughout Los Angeles County, Jose and his colleagues at The Mariachi Heritage Society have been teaching the art of the 200 year-old Mexican musical tradition known as mariachi. The MHS offers parents an affordable way for their children to become further educated in their Latin culture and a creative outlet for children to participate in giving back to their schools and community through music and positive self-awareness. The MHS believes strongly in giving children "roots to grow and wings to fly."

In past MHS celebrations, all-star line-ups of musical talent have included some of the most influential icons in Latin entertainment such as Jose Feliciano, Arturo Sandoval, Ana Barbara, Vikki Carr, and April 2 at the San Gabriel Mission Playhouse will be no exception with platinum Spanish artist Shaila Durcal debuting new songs from her upcoming album.

For information on The Mariachi Heritage Society and tickets for this event, please contact (626) 279-1700 or visit


Founded in 1991 by sixth generation mariachi and acclaimed music composer Jose Hernandez, the Mariachi Heritage Society is a pioneer in its nature of non-profit organizations and community outreach/education programs. Jose and his board of directors employ the most highly qualified mariachi instructors and over the years has delivered the highest quality musical education to more than 7000 children throughout Los Angeles and neighboring counties. This program has a nationwide outreach, also providing mariachi workshops in Arizona, Nevada and Texas.

Nelson Gnecco, MvA Public Relations
(323) 465-9224

SOURCE Mariachi Heritage Society