The One Club Announces Parisfx French Showcase for Creative Week

Presented by Ile de France Film Commission with the French Embassy

Apr 22, 2013, 09:00 ET from The One Club

NEW YORK, April 22, 2013 /PRNewswire/ -- The One Club (, sponsors of the prestigious One Show Awards, announced today the addition of Parisfx, a celebration of digital advertising and post-production arts, to the Creative Week 2013 program.  Presented by the Ile de France Film Commission in association with the Cultural Services of the French Embassy in the United States, Parisfx will showcase the most creative and innovative French companies in digital arts and VFX.

Studios to be featured include BUF (Life of Pi), Chez Eddy ("The Bullet"), Cube Creative Productions (Kaeloo), Knightworks (Hermes, L'Oreal) and Mikros Image ("The Bear") – which have won awards at major festivals and competitions such as the Academy Awards and the VES Awards.  Executives from all five of the VFX companies will be on hand to discuss their work and the benefits of partnering with French studios.

"It's important to recognize that visual effects play an increasingly instrumental role in advertising, as we've seen with this year's One Show finalists," said Mary Warlick, CEO of The One Club.  "Who better to underscore that fact than the finest studios from Paris, which are responsible for some of the most sophisticated visual effects in the world." 

"Parisfx is an opportunity both for the French studios as well as the wider visual effects community in New York," said Olivier Rene-Veillon, the CEO of the Ile de France Film Commission.  "We expect the showcase to open up a broader discussion about visual effects approaches and applications, especially as artistic input." 

Parisfx will take place on May 7th at 82 Mercer Street in New York. RSVP for this event here:

Please visit and for more information on Parisfx and Creative Week.

About The One Club

The One Club, a non-profit organization, exists to champion and promote excellence in advertising and design in all its forms. Founded in 1975, as part of its mission to promote high standards of creative excellence, The One Club produces the One Show, One Show Design, One Show Interactive and One Show Entertainment. The coveted One Show Gold Pencils are regarded as the zenith of achievement in the advertising world.  Its OneScreen Short Film & Video Festival returned from a four-year hiatus in 2012.

In 1995, The One Club established an education department, dedicated to fostering the creative talents of advertising students nationwide. The department administers scholarships to outstanding students in advertising programs at a variety of schools across the country and produces an annual College Competition. As a part of this department, the award-winning One Club Diversity Program conducts workshops, portfolio reviews and outreach to multicultural students around the country.

Art & Copy, a documentary film produced by The One Club, won an Emmy Award after appearing on PBS Independent Lens.

You can follow The One Club online at, on Facebook and at Twitter.

The Ile de France Film Commission:

The Ile de France Film Commission's main duties are to facilitate filming in the region by offering French and foreign film crews the best possible work conditions and production framework and to facilitate the setting up of French and foreign co-productions so as to make the Ile de France region a prime location for international productions.

Since 2007, the Ile de France Film Commission organizes the event Parisfx, two days dedicated to digital creation. Parisfx is a unique event in France focused on digital visual effects, CGI and 3D, in cinema, television, advertising and video games. Parisfx proposes, during two days, case studies and conferences on the major productions of the year or the upcoming year. More than 2000 visitors attended Parisfx in 2012 (producers, line producers, directors, post-production houses, CGI artists, animation schools, etc.). The next Parisfx will take place on December 4-5, 2013.

The Cultural Services of the French Embassy in the United States

The French Cultural Services provides a platform and resources for cultural exchange between French and American artists, intellectuals, curators, and arts professionals. It is dedicated to creating new models for international dialogue in the arts and education from French and American perspectives. Based in New York City, Washington D.C. and eight other U.S. cities, the Cultural Services' principal fields of action are the arts, literature, cinema, French language programs, and Higher Education.

Pablo Andreu

SOURCE The One Club