The Penthouses at W Hollywood Star in New Design Book: Spacious Homes Designed for Eclectic Entrepreneurial Living at Hollywood & Vine

HOLLYWOOD, Calif., Feb. 11, 2014 /PRNewswire/ -- The Residences at W Hollywood are home to an eclectic community of individuals, each of whom have shaped their luxury interiors to best suit their distinctive lifestyles at the crossroads of Hollywood. The inspirational new book, The Penthouses at W Hollywood, celebrates vertical urban living at its finest and the creative entrepreneurial spirit of the owners and designers who thrive in this spirited modern village. 

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Hollywood is a neighborhood in the spotlight. And in demand: According to the Hollywood Chamber of Commerce in its just-released 2013 Economic Development Update, more than $4 billion has been invested during the last decade to redefine LA's first urban neighborhood. More than 64 mixed-use residential, retail, commercial and educational projects have been completed or are underway, including a $500 million project across from the Pantages Theatre and another on 4.5 acres that incorporates the iconic Capitol Records building. Among the mix are 17 new restaurants and clubs, offering a wealth of new dining and entertainment options for those in residence at W Hollywood.

No cookie cutter homes here. Each home is as different as this energetic epicenter where the golden era of Hollywood began, with nightclubs, restaurants, boutiques, services and more just steps away.

The Penthouses are an elite collection of larger one-, two- and three-bedroom homes on the top three floors of The Residences at W Hollywood residential tower, with access to an extensive array of private residential services and all hotel amenities. Currently, 15 penthouse homes are available, priced from under $1 million - $3.3 million.

Interiors feature sweeping views through floor-to-ceiling windows, impeccable appointments and inventive styling by LA's hottest designers. Outside, terraces of nearly 1,000 square feet overlook the heart of Hollywood, and up to three parking spaces are reserved for each penthouse off the private residential motor court. Above it all, the "best rooftop in LA" just for residents, complete with private park, pool deck, cabanas, outdoor fireplaces and lush landscaping.

Inside, think Boho Chic. Mid-century Hollywood & Vine. Italian Zen. Curated Eclectic. Modern Love Affair. Play House. Rock & Roll Luxury. Green & Vine. These are the innovative show homes created by noted designers such as Sue Firestone of sfa design; Amy Hall of AHD Design; Malorie Perahyra of Poliform; Christopher Grubb of Arch-Interiors Group; Jay Haen of Cantoni; Barclay Butera, and Kelly Van Patter, Van Patter Design, all of whom offer complimentary design consultations to Penthouse at W Hollywood residents.

Or dive into Hollywood & Devine. Penthouse 14H is "your own corner of Hollywood," where floor-to-ceiling glass wraps the living room and kitchen with iconic views of the Hollywood Hills and Capitol Records.

Why do artists, fashion designers, tech gurus, writers, CEOs, media celebrities and more call these homes their own private haven?

• "Living here has changed my life. The staff, location, energy. This building excites me so much, I love inviting friends over to share this amazing experience," Michael, W Resident
• "Living the dream. Living and working in the most iconic corner of Hollywood Boulevard is a dream. People all over the world aspire to even get a taste of this excitement. And it's right outside my window," Michelle, W Resident
• "It's exciting to see the positive growth and be a part of the revitalization of Hollywood. Every day there's a new hot spot of something I want to check out. I'm surrounded by art galleries, music venues, amazing restaurants and nightlife; there's always something cool to do. I'm right here at home in the middle of Hollywood and I love it," Andy, W Resident
• "I love that I'm right next door to all W has to offer, the music and energy and dining, yet when I step through the 'air lock' into the Residences, I am home. One deep-breath and my shoulders just drop an inch," Amy, W Resident
• "Full service gives me time back… everything is easier. We call concierge and they load everything in the car. We walk out with the kids, lock the door and leave," Laurel, W Resident
• "Lock and leave convenience. Have your home cleaned, groceries stocked and cars washed while you're away," Allen, W Resident

To learn more, please call 213-393-1350 to schedule a private, confidential tour or request that a Design Book be sent to you by express delivery, or visit http://www.whollywoodresidence.com/penthouses/penthouse-floorplans.

About W Hollywood & The Residences at W Hollywood
W Hollywood & The Residences at W Hollywood is a Silver-LEED®, mixed-use development and branded property providing hotel, retail, nightlife and contemporary for-sale residences at Los Angeles' most iconic intersection, Hollywood and Vine. The development features 305 guest rooms at the Hotel, a signature restaurant, ground-floor bars, rooftop nightclub, BLISS® Spa and retail space in a $350 million dollar development.

The Residences at W Hollywood, a free standing, full-service property of 143 W-branded Residences, offers a world-class lifestyle opportunity with W's signature Whatever/Whenever® concierge service; cutting-edge design including contemporary finishes, lush landscaping, and artistic flair; and innovative living spaces complete with dramatic views, premiere nightlife and exclusive restaurants. The property is jointly owned by HEI Hotels & Resorts, a hotel investment and operating company, and Gatehouse Capital, a Dallas-based real estate investment firm. Starwood Hotels and Resorts Worldwide, Inc., W's parent company, operates the hotel and residences. For more information, call 323.469.8800 or explore www.WHollywoodResidences.com.

About PowerPlay Destination Properties
PowerPlay Destination Properties is a global destination real estate marketing and sales firm based in Vancouver, Canada, with a worldwide portfolio of luxury developments that includes projects in Australia, Hawaii, Texas, Mexico and Argentina. Since officially acquiring the listing, internationally-acclaimed sales and marketing veteran Ron Barnes formed PowerPlay Destination Properties California to lead sales initiatives at The Residences at W Hollywood. Barnes brings more than two decades of experience to this project and has previously led sales, marketing and development teams in such high-profile projects as Aspen/Snowmass Base Village, Icon Vallarta in Mexico, Peninsula Papagayo In Costa Rica and, most recently, Promontory Club, Park City, Utah. 

SOURCE W Hollywood & The Residences at W Hollywood