LONG BEACH, Calif., Jan. 16, 2015 /PRNewswire/ -- The Prime Company announces the launch of Prime, a scientifically proven hangover preventing supplement. Prime tackles the discomfort caused by heavy alcohol consumption with a light-weight powder formula in a small, pocket-sized packet.
"Prime has gone through various tests to prove that it actually reduces the rate of hangover by a quantifiable amount," said Prime Developer Walter Thornburgh. "We diligently tested and refined the product to ensure its overall effectiveness in achieving our goal of stopping hangovers."
According to the Oxford University Press, general discomfort after heavy drinking and hangovers are primarily caused by three things: acetaldehyde poisoning, dehydration, and Vitamin B depletion.
The vast majority of hangover preventing products on the market only address the dehydration and vitamin depletion and not the acetaldehyde poisoning, but Prime tackles all three primary hangover causes. Its unique formula provides your body with the extra B vitamins and electrolytes it needs while also protecting from acetaldehyde poisoning. The amino acids and biochemicals in Prime provide your liver with what it needs to naturally break down acetaldehyde and create glutathione, in order to prevent it from harming your body further.
A packet of Prime measures at only 1.25x4 inches, making it small and discreet enough to fit in most wallets or purses. The modest sizing of the package is attributed to its lightweight powder form. In order to consume Prime you simply add it to a glass of water (or any other beverage of your choice), stir, and drink.
"We worked to make this as easy to tote around as possible, knowing the majority of people would grab Prime when heading out and a bottle of liquid would not be the most convenient for festivals, clubs or even your friend's kickback," said Thornburgh.
Prime is available worldwide through the online store at www.timeforprime.com for $2.50 an individual packet, $8.99 for four packets and $20 for ten packets.
About The Prime Company:
The Prime Company was founded in 2013 by, then college students, Marlo Miller and Walter Thornburg after they set out on a European adventure full of unforgettable moments… and unbearable hangovers. They reminisced on how great it would be if they could do without the grogginess the day after drinking so they could go to discos AND get up early enough to take in the sights. That is when the gears in Walter's head started turning and it was then he decided he would use his knowledge of biochemistry to save ourselves and future generations from the pain. The company strongly believes that everyone should have the opportunity to live vivaciously; and they aim to create products that allow you do so with as much vigor and frequency as you would want, not to what you are limited to.
SOURCE The Prime Company