SANTA MONICA, Calif., Jan. 22, 2013 /PRNewswire/ -- The Retail Dietitians Business Alliance (RDBA) today announced the launch of its new website (www.RetailDietitians.com) and its weekly e-newsletter titled RDBA Weekly. The recently established organization will provide business education and career development opportunities to the more than 400 retail registered dietitians throughout the US that most often work in supermarkets helping customers and employees with food and nutrition issues.
"Retail dietitians not only assist customers with dietary needs, but also can help increase retail sales," says Phil Lempert, president and CEO of RDBA. "While dietitians are already experts in nutrition, RDBA will help them better understand retailers, trends, purchasing and more so they are more successful and retailers and customers also win. The website and RDBA weekly will be a valuable resource for them. "
RDBA Weekly is the first and only e-newsletter specifically developed and curated for retail dietitians. Content will feature informative videos as well as business-related articles covering topics from merchandising and managing upward, to communicating in retail metrics and industry trends. RDBA Weekly will equip retail dietitians with business skills and knowledge needed to succeed at the store-level and in the corporate office.
"RDBA Weekly isn't about nutrition, it's about the business of retail and how dietitians can make a lasting impact on the store and its customers," says Allison Beadle MS, RD, LD, RDBA Weekly editor and president of Salt & Co. "This is an exciting time for the industry and RDBA Weekly will offer content to the changing retail landscape."
In the first issue of RDBA Weekly, topics will include Leadership Skills for Retail RDs, Retail RD Hiring Trends and Putting 2013 Trends into Practice.
At www.RetailDietitians.com, visitors will find informative articles, videos, a calendar of events, a job board and more. In addition, the website will host a glossary of retail terms that will help retail dietitians better understand the jargon.
In addition to its website and e-newsletter, the RDBA will deliver a first-of-its kind retail business certification program for registered dietitians guided by an Advisory Board of industry experts. Programming includes online and in-person training at key events.
For more information or to subscribe, please visit the website at www.RetailDietitians.com.