The Second Annual 'Great Cloth Diaper Change' Attempts to Break World Record and Change Minds

SAN DIEGO, April 18, 2012 /PRNewswire/ -- Thousands of people across the globe will take place in an international, record-breaking, cloth diaper-changing event on Saturday, April 21, 2012, the day before Earth Day and during International Cloth Diaper Awareness Week. With over 302 sites in 16 countries, The Great Cloth Diaper Change will attempt to break last year's Guinness World Record™ of 5,026 cloth diapers changed simultaneously(1).

"Each year billions of disposable diapers enter landfills where it takes hundreds of years for them to decompose, if ever," says Heather McNamara, Executive Director of the Real Diaper Association, a nonprofit that advocates for cloth diapers. "Building off the success of last year's event with 127 locations in five countries, we plan to show the entire world that cloth diapers are a real option for today's modern families, particularly catching the eye of expecting and new parents who may be seeking more planet-friendly and affordable alternatives to disposable diapers."

Each location must have a minimum of 25 babies changed per site to qualify as an official "Guinness World Record™" location. This will most likely equate to somewhere between 7,500 and 15,000 mom and baby pairs in attendance. The "change" will take place at approximately 9 a.m. PDT.

In addition to The Great Cloth Diaper Change world record-setting event, many locations also have other family activities, such as informational booths, raffles and educational sessions.

"We hope and encourage all interested parents and families to come to The Great Cloth Diaper Change in their city, whether they are a cloth diapering family or they just want to learn more about it," said McNamara. "Most sites will be providing loaner cloth diapers if needed to ensure any and all interested families can participate in the change."

For more information or to participate in a Great Cloth Diaper Change event near you, please visit http://www.GreatClothDiaperChange.com. Click on the map to find a local "change" site. The Great Cloth Diaper Change can also be followed on Facebook at http://www.Facebook.com/GreatClothDiaperChange, and on Twitter at http://www.Twitter.com/ClothRecord.

About The Great Cloth Diaper Change

In its second year, The Great Cloth Diaper Change is an international initiative organized with the help of the nonprofit organization, The Real Diaper Association, designed to show the world that cloth diapers are a real option for today's families. The brainchild of Judy Aagard of Tiny Tots in California, Aagard says she came up with the idea in an effort to host a family event celebrating Earth Day. The Great Cloth Diaper Change has morphed into an exciting Guinness World Record™ breaking event, and in 2011, more than 5,000 babies were changed simultaneously. For more information, visit http://www.GreatClothDiaperChange.com.

This event is part of a larger (and growing) movement to change the way parents think about diapering their babies. Participants may contribute $1 (or more) at any of the North American local events. The money will assist the 501(c)(3) nonprofit Real Diaper Association in its efforts to help families across the U.S. and Canada find and use reusable cloth diapers.

(1) Note: The total number of participants in the 2011 event was 6,363 from 203 sites in 10 countries, but not all qualified for the record due to Guinness's policy requiring a minimum of 25 babies changed per site in order to qualify.

Contact:
Betsy Mulvehill
Red Jeweled Media
[email protected]
612.227.5057

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SOURCE The Great Cloth Diaper Change