The tablift Transforms User Experience on the iPad for Services Like Netflix, Hulu, and HBO GO

Jul 09, 2012, 10:11 ET from nbryte

LOS ANGELES, July 9, 2012 /PRNewswire/ -- Expanding the way TV content is consumed, popular services like Netflix, Hulu, and HBO GO have allowed users to watch their favorite shows and movies, on-demand, right from their tablet devices.

These types of services have led to an increasing number of people using their tablets to watch movies and television shows in places like the bed and the couch. In fact, Nielson reports some of the heaviest use of tablet devices takes place while lying in bed.

However, because tablet devices like the iPad are hand-held, they can cause arm fatigue over extended use, such as when watching a movie. This has led some to believe that on-demand services like Netflix, Hulu, and HBO GO might be more quickly adopted on tablets if users did not have to hold the tablets with their hands.

This situation has led some tablet accessory developers to address the issue head-on. Recently a device called the tablift was introduced by the startup nbryte. The tablift allows for hands-free iPad-viewing on any uneven surface, like the bed or the couch, making watching a movie on the iPad more akin to watching a movie on a conventional TV.

nbryte has recently launched the tablift on the crowdfunding website Kickstarter, accepting pre-orders. The Kickstarter campaign ends on Thursday, July 12th, and pre-orders can still be placed until that time. The Kickstarter page can be seen here:

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SOURCE nbryte