ThermaFreeze Products Announces Launch of New Season on QVC

RED BANK, N.J., June 8, 2011 /PRNewswire/ -- ThermaFreeze™ Products Corporation (OTC Pink – TZPC), manufacturers of a revolutionary line of ice-replacement and refrigerant products, announced today that its 2011 season on QVC commenced Memorial Day on the popular "In the Kitchen with David" show.

Sales were approximately 40% ahead of last year's sales rate.

The company attributes the increased sales to the  popularity and reach of David's show, as well as the new colorful plaid and polka dot package designs, along with increasing consumer awareness of the benefits and ease of use of ThermaFreeze.

Mr. Atlas, Chief Executive Officer, added, "We're looking forward to record revenue growth for 2011, as the Company positions itself as a leader in the ice substitute market. We are also actively engaged in several new market areas, and additions to key management positions to manage our growth will only serve to strengthen the Company as we move forward."

ThermaFreeze will air again this evening between 6 & 7 PM EST, on the "Cooking on Q" show.

About ThermaFreeze™ Products Corporation

ThermaFreeze™ Products Corporation manufactures and markets a patented flat, lightweight and flexible dry gel pack alternative to ice and ice substitutes designed for use in the commercial shipment of perishables and as a consumer compress and chiller product. Featured on QVC, ThermaFreeze is available for direct purchase by visiting Ace Hardware, Associated Foods, Associated Food Stores, Piggly Wiggly, Gerrity's Supermarkets, Giant Eagle, Graves Supermarkets, Harvest Market, Hy-Vee, Macali's Giant Eagle, Martin's Supermarkets, Niemann Foods, Polly's Foods, Pueblo Supermarkets, Redners Markets, Sunset Foods, Thruway Food Market, Trigs Foods, Value Drug Stores, Wakefern, Walgreens, Duane Reed, Shoprite, Foodtown, King Kullen, and other select stores. For more information, visit www.thermafreeze.com.

Safe Harbor for Forward-Looking Statements:  Statements made in this release with the respect to the Company's current plans, estimates, strategies and beliefs and other statements that are not historical are forward-looking statements. Forward-looking statements include, but are not limited to, those statements using words such as "believe," "expect," "plans," and words of similar meaning in connection with a discussion of future operations, financial performance, events or conditions. Statements are based on management's assumptions and beliefs in light of the currently available information. The Company cautions that a number of important risks and uncertainties could cause actual results to materially differ from those discussed in the forward-looking statements and, therefore, undue reliance should not be placed on them.

CONTACT:
Joseph Derego
[email protected]

SOURCE ThermaFreeze Products Corporation