TheStreet Foundation Supports National Financial Literacy Month
NEW YORK, April 2, 2015 /PRNewswire/ -- With April underway, TheStreet Foundation, launched its Financial Literacy Spotlight series in conjunction with National Financial Literacy Month. The series features a Daily Explainer Video on MainStreet.com tackling fundamental topics of personal finance; a Roundtable covering the darker side of personal finance, such as scams and rogue financial advisors; and Article Packages guiding readers through personal finance rules of thumb.
Key players in the series include: Ross Kenneth Urken, Editor-in-Chief of MainStreet and Personal Finance Editor of TheStreet ; Lauren Lyons Cole, MainStreet Correspondent and regular guest on Channel WNYW Fox 5 News, Fox & Friends, Your World with Neil Cavuto & NBC's Today Show; Scott Gamm, TheStreet Economics Reporter, MainStreet Contributor, and author of the acclaimed publication More Money, Please ; and TheStreet Foundation's Founding Fellow, Susan Antilla, an investigative journalist and award-winning author of the best seller Tales from the Boom-Boom Room: The Landmark Legal Battles that Exposed Wall Street's Shocking Culture of Harassment.
"I am very passionate about helping Americans with their finances and investing, and safeguarding their economic well-being. Our surveys, in conjunction with the GFK Group, show that Americans are incredibly busy and need trusted advice," said Elisabeth DeMarse, Chairman and CEO of TheStreet, Inc. "Through TheStreet Foundation (www.thestreet.org), we educate Americans about the consumer money markets—mortgages, credit cards, car loans and checking accounts. We urge them to save for a rainy day, for example, by setting aside six months of living expenses. We teach them how to invest for the long-term, through their 401k's. Finally, we advise them on how to avoid fraudulent claims on their hard-earned money, whether by bad brokers or bad credit cards."
"Because MainStreet provides personal finance advice to help Americans save and grow their wealth, National Financial Literacy Month is absolutely our bread and butter," said Ross Kenneth Urken, Editor-in-Chief of MainStreet & Personal Finance Editor of TheStreet. "Throughout April, we will answer consumers' most burning money questions and guide them through the world of retirement, health care, taxes, mortgages, student loans, insurance, auto loans and other monetary sources of joy and anxiety."
"Personal finance can be intimidating to people who self-identify as aliens in the Land of Money," said Urken. "At MainStreet, through our easily digestible explainer videos and articles chock-full of useful 411, we eliminate discomfort by arming our audience with knowledge. On MainStreet, it's not just finance — it's personal."
"TheStreet Foundation is committed to helping individuals and their communities make sense of their financial resources to achieve financial freedom," said Vanessa Soman, President of the Foundation. "By leveraging our access to the smartest minds on Wall Street, we provide actionable, easy to understand, financial information that can change futures."
Our daily financial literacy videos have started! Here are the first two:
For more information about TheStreet Foundation, please visit www.thestreet.org.
About TheStreet Foundation
TheStreet Foundation, a non-profit organization with the goal of supporting and expanding financial literacy for consumers through investigative journalism and custom research on high-impact financial topics. The Foundation receives funding from TheStreet, Inc. for these initiatives.
About TheStreet, Inc.
TheStreet, Inc. (www.t.st) is the leading independent digital financial media company providing business and financial news, investing ideas and analysis to personal and institutional investors worldwide. The Company's portfolio of business and personal finance brands includes: TheStreet, RealMoney, RealMoney Pro, Stockpickr, Action Alerts PLUS, Options Profits, MainStreet and RateWatch. To learn more, visit www.thestreet.com. The Deal, the Company's institutional business, provides intraday coverage of mergers and acquisitions and all other changes in corporate control. To learn more, visit www.thedeal.com.
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SOURCE TheStreet, Inc.
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