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They Creative Expands into Distilled Spirits Category with New Client Win

Houston-Based Ad Agency Signs on Whitmeyer's Distilling Company as Newest Client


News provided by

They Creative Advertising

Feb 06, 2013, 08:00 ET

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HOUSTON, Feb. 6, 2013 /PRNewswire/ -- They Creative Advertising announced today that Whitmeyer's Distilling Company, LLC has chosen the agency as its Advertising Agency of Record.  Whitmeyer's Distilling is Houston's premier craft distillery and a pioneer in Texas' burgeoning craft spirits industry.

"We're overjoyed to win this account and literally cannot contain our excitement about working with them," said Julie Stagner, President of They Creative.  "Our agency and Whitmeyer's share the same deep dedication to craft.  We can't think of a better partner to enter this new category with."

"They Creative offers exactly what we are looking for in a design and advertising partner—and much, much more," said Travis Whitmeyer, President of Whitmeyer's Distilling Company.  "We selected them as our Agency of Record because their creative talent is unparalleled compared to other agencies."

Whitmeyer's Distilling Company (www.whitmeyers.com) is Houston's premier craft distillery.  As one of the Space City's first official distilleries, Whitmeyer's Distilling currently produces four craft liquors: Space City Vodka, Whitmeyer's Single Barrel Cask Strength Straight Bourbon Whiskey, Texas Peach Whiskey, and Bayou Moon Texas Moonshine Whiskey.  Whitmeyer's carefully produces small batches with pride, passion, and enthusiasm, never settling or sacrificing quality and always searching for the end result of a delicious, top-notch beverage.

"I founded Whitmeyer's Distilling out of passion.  Plain and simple," commented Whitmeyer.  "I entered the Texas craft liquor market because I'm passionate about creating spirits that are both historically-rooted and unique, new and innovative.  Our two liquors, Texas Peach Whiskey and Space City Vodka, are the perfect examples of this."

Whitmeyer's hired They Creative to develop the distillery's brand positioning, logo and website and the logo for its Space City Vodka.  As the partnership grows, They Creative will also help Whitmeyer's Distilling think strategically about how to position future products and help the distillery recognize opportunities for brand expansion.

This new client win signifies the first distilled spirit account for They Creative, as the agency continues to expand into the consumer packaged goods category.  The growing list of industries served by They Creative includes transportation and logistics, medical, healthcare information, government compliance consulting, and e-commerce.

They Creative (www.theycreative.com), a full service Houston-based advertising agency, executes strategically creative campaigns through an array of branding, advertising and marketing efforts.  Specializing in all facets of internal/external campaigns, They Creative offers both the creative talent to design compelling campaigns and the analytical might to ground those creative concepts in marketing strategies that actually grow businesses, not just produce great art.

They Creative is quickly gaining momentum and recognition as an up and coming ad agency that offers up fresh alternatives to clients who are thirsting for a creative advantage in their market.  They Creative is also currently expanding in size with new creative team hires.

FOR MORE INFORMATION, PLEASE CONTACT:
They Creative, LP
5161 San Felipe
Suite 320
Houston, TX 77056
888-418-8439
[email protected]

SOURCE They Creative Advertising

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