T+ink Joins Kandy Ecosystem Bringing Touchcode Technology to Real-Time Mobile Experiences for Retailers

Sep 30, 2015, 09:00 ET from T+ink

NEW YORK, Sept. 30, 2015 /PRNewswire/ -- T+ink™, a leading technology company in the printed electronics industry using conductive inks to turn ordinary objects into interactive experiences, today announced it has joined the Kandy real time communications developer ecosystem, and is collaborating with Kandy's innovation team to create "one touch" digital support solutions starting in the retail industry. 

Working with systems integration partner Vizicom, T+ink has developed a solution making it possible for consumers to connect with a "live expert" while in a retail store shopping for high-end products. The consumer simply selects the appropriate product card, touches it to a webpage or application on their smartphone or tablet, and is routed to the product vendor's contact center where a specific expert instantly appears to answer questions.

Consumers benefit from immediate assistance from an expert, rather than waiting for a sales person, who likely does not have deep product knowledge, to arrive. The expert will appear on the consumer's smartphone screen (the consumer, however, won't be visible to the expert) - and can share information and push media specific to the consumer's questions, including a brief instructional video demonstrating a product feature. 

The experience is captured by the brand and shared with the retailer - so the consumer is happier, the retailer wins a sale, and the brand is able to gain valuable information while registering the consumer if the consumer wishes. The brand is able to opt in to providing expert help, which makes the experience more competitive than that of brands who do not provide real-time experts on the platform. 

"By adding real-time communications into the experience, T+ink with our Touchcode technology is able to not only bridge the physical and digital Internet of Things, but extend that to include human interactions," said Wayne Nemeth, Chief Operatiing Officer of T+ink. "The innovation possible when two creative companies like T+ink and Kandy come together to create real-time Internet of Everything experiences is limitless." 

"We were blown away when we first learned about T+ink and Touchcode," said Paul Pluschkell, Kandy Founder and Executive Vice President of Strategy and Cloud Service for GENBAND. "These two demonstration projects are just the beginning - the ideas are flowing across a number of industries, including health monitoring, logistics, media, publishing and marketing technology." 

Jeff Singman, Founder and President of Vizicom said, "We are excited about carrying the partnership forward as we combine the best of the new interactive endpoints, powered by T+ink, and real time communications made easier and more immediate through Kandy's platform-as-a-service, and Vizicom's already proven interactive real time communications retail platform." 

T+ink will be demonstrating its technology at a VIP event at Lightbox September 30th, when Kandy's state-of-the-art tour bus, the Kandymobile comes to New York City as part of its 2015 fall tour. The T+ink team and technology will stay on the bus for additional stops in cities from Boston to Austin over the next few months. 

About T+ink 

T+ink, Inc. is a leader in the printed electronics industry, utilizing conductive inks to turn ordinary objects into intelligent end points and provide interactive experiences. Headquartered in New York City, the company was founded in 2001 and is privately held. For more information please visit www.t-ink.com.

About Kandy 

GENBAND's Kandy communications Platform-as-a-Service (PaaS) is a real time software development platform built from GENBAND's core communications, presence, security and real time technologies. Kandy enables service providers, enterprises, software vendors, systems integrators, partners and developers to enrich their applications and services with real time contextual communications, providing a more engaging user experience. With Kandy, companies of all sizes and types can quickly embed real time communications capabilities into their existing applications and business processes. For more information visit kandy.io


GENBAND, a 2015 CNBC Disruptor 50, is a global leader in real time communications software solutions for service providers, enterprises, independent software vendors, systems integrators and developers in over 80 countries.  The company's Network Modernization, Unified Communications, Mobility and Embedded Communications solutions enable its customers to quickly capitalize on growing market segments and introduce differentiating products, applications and services. GENBAND's market-leading solutions, which are deployable in the network, on premise or through the cloud, help its customers connect people to each other and address the growing demands of today's consumers and businesses for real time communications wherever they happen to be. To learn more visit www.genband.com

GENBAND, the GENBAND logo and icon and Kandy are trademarks of GENBAND.

About Vizicom

Vizicom's Virtual VIP Shopping Solution allows retailers to provide an elevated and compelling in-store customer service and sales experience in an e-commerce environment. Its unique, next generation e-shopping experience allows customers on web or mobile devices to interact with your product experts and sales personnel. Turbo charge the shopping experience through highly interactive guided shopping from initial contact to checkout, using live video and product related media including imagery, documents, tutorials and video demonstrations. Reduce customer abandonment, form relationships and improve your average ticket while giving millions of potential customers your in-store unique sales experience with Vizicom.  For more information please visit www.vizicomsolutions.com.