TORRID, Fashion's Best Kept Secret, Celebrates Women with Rumer Willis and Celebrity Stylist Maeve Reilly at Hollywood Event
WEST HOLLYWOOD, Calif., Oct. 24, 2014 /PRNewswire/ -- Last night, LA fashion stylists, bloggers and influencers joined Tracy Paul & Company at the Chateau Marmont in West Hollywood to recognize plus-size fashion brand Torrid for an intimate cocktail fete. The theme of the night was BODY BEAUTIFUL, led by the brand that young, stylish women turn to when they want to look sexy and edgy, and feel fabulous in the latest trends.
Torrid's collection of on-trend apparel, accessories, swimwear and lingerie is designed exclusively for women sizes 12 to 28. Torrid has been the best-kept secret in fashion, inspiring ladies of all sizes to "wear what you love" with no excuses. Celebrating alongside Torrid was Rumer Willis who is known for her confident, fashion-forward style. Torrid and Willis share the belief that no matter what your size, fashion should never be sacrificed.
"One of the most important pieces of advice I have ever been given is that whatever you wear you should feel beautiful, sexy and comfortable in your own skin. I am so happy to be hosting an event for a brand like Torrid that makes sure that women of all shapes and sizes can do just that," said Willis.
"Torrid is a discovery of self, creativity and power. It's transformative. We continue to see the epic change in women everywhere who find the brand," remarked Tracy Paul, CEO of Tracy Paul & Company.
The night's impressive showing of industry insiders, press and Hollywood's social elite proved that fashion's "best kept secret" has been indisputably revealed.
Special guests included celebrity stylist Maeve Reilly, whose cutting-edge style has earned a cult following on the red carpet. "Torrid provides the opportunity to look and feel like a badass at any size," Reilly remarked. "Style should not be contingent upon your size and I am so excited to be working along side a brand that empowers plus-size women in the midst of an industry so focused on Photoshop and sample sizes."
Notable guests included actress Demi Moore, Tullulah Willis and TV personality Kristin Cavallari. Also on hand were the official faces of Torrid: top models Georgina Burke, the 25-year-old Australian beauty, and stunning Brit Philomena Kwao, also age 25. Torrid CEO Lisa Harper and Liz Munoz, SVP of Design, also attended. "We offer uncompromising plus-size fashion with an exceptional fit. Our clothing has attitude. No one bothers to do that right," said Munoz. "I know the disappointment of shopping and never finding anything and now I finally get to design and wear something that truly makes me feel and look great. It's transformational."
In the penthouse of Chateau Marmont, Hollywood's most iconic venue, guests were abuzz as they got a first look at Torrid's Holiday Collection. Spotlighting the latest party trends, each look is designed to get noticed. Also catching eyes were Torrid's sexy new shoes and dazzling statement jewelry, displayed in lacquer cases.
The elegant decor included bouquets of white roses, fragrant candles and custom Torrid logo pillows. Torrid editorial images by top fashion photographers Hunter & Gatti adorned the walls.
The event spoke volumes about Torrid's new role in the fashion world—empowering women, no matter their size, to express themselves with resounding confidence. Only a brand like Torrid could capture what it truly means to wear what you love.
ABOUT TORRID
Torrid designs and retails exclusive on-trend fashion apparel, lingerie and swimwear inspired by and designed to fit young, stylish women who wear sizes 12 to 28. Torrid fashion collections stimulate self-confidence and encourage a woman to feel sultry and downright irresistible. Torrid has stores across the country and online at TORRID.COM. You can also find us on Facebook (Facebook.com/Torrid), Instagram (@Torridfashion), Pinterest (Pinterest.com/Torridfashion), Twitter (@Torridfashion) and YouTube (YouTube.com/Torridfashion).
ABOUT TRACY PAUL & COMPANY, INC.
Tracy Paul & Company (TP&Co) is a full service brand development agency. Specializing in Creative Marketing, Public Relations, Special Events, Content Creation and Documentary & Digital Production, TP&Co maintains a focus on developing brands within the Luxury, Lifestyle, Fashion, Design, Tech, Health & Wellness based sectors. TP&Co prides itself on having a global reach while maintaining a boutique environment. For over 17 years, TP&Co has been successfully building, launching and creating effective strategies for brands to increase equity and advance to the next position. www.tracypaul.com
Press Contact:
Tracy Paul
Tracy Paul & Company, Inc.
[email protected]
212-741-5459
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SOURCE Tracy Paul & Company; Torrid
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