TOTSY Offers Steep Online Discounts for Back-To-School Shopping

NEW YORK, July 27, 2011 /PRNewswire/ -- Last year, the average American family with two children spent approximately $550 on back-to-school gear(1). This year, the leading private sales site dedicated exclusively to moms and kids, www.TOTSY.com, is helping parents reduce that spending by bringing them better online deals in time for school. Starting mid July, TOTSY will be holding nearly 250 back-to-school sales so parents can conveniently shop for their favorite brands up to 90 percent off retail prices.

Though 94 percent of parents admitted to looking for resourceful ways to spend their money, 68 percent continue to seek designer labels or brand names for their children(2). Private sales sites like www.TOTSY.com offer the best high-value discounts on essential back-to-school items such as apparel, shoes, books, backpacks, lunch boxes and educational toys because they negotiate with brands and manufacturers to land the best deals for their customers, often up to 90% off of retail prices. Brands often featured on TOTSY include popular and high quality names like:

• Melissa and Doug's educational toys for children
• ALEX's educational toys for children
• Zutano's newborn, baby and toddler clothing
• Trumpette's tights, shoes, apparel and gifts
• Lunchbots' healthy alternative to plastic containers for packing a lunch

To shop TOTSY's back-to-school sales, visit www.TOTSY.com and request a free membership. Once the membership request is approved, email alerts will notify members about new brands on sale each day. Back to school sales will begin in mid July and continue until the end of August, featuring each discounted brand for three days. Upon purchase, items will arrive to customers within approximately 10 business days.

"We know how important it is for kids to start off the school year right and set the right tone for the upcoming year of growing and learning," says Christophe Garnier, "We all want the best for our kids and TOTSY is excited to help parents and families achieve that goal while staying on budget. Our continued goal at TOTSY is to make coveted brands and quality products accessible for every family."

For more information, please contact [email protected] or follow TOTSY through Twitter (@myTOTSY) or Facebook.(www.facebook.com/totsyfan) for special news, deals and giveaways.

About TOTSY

Headquartered in New York, TOTSY is a privately held company dedicated to providing its members with access to coveted and essential products and brands designed for expecting moms, parents, babies and kids at sample sale prices. Shopping events are designer-specific and held over a 72 hour period. Membership is free of charge and by invitation only. For more information, please visit http://www.totsy.com.

(1) American Express Spending & Saving Tracker 2010

(2) American Express Spending & Saving Tracker 2010

SOURCE TOTSY.com