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TOTSY.com Partners With MamiBuys.com to Reach China's $20 Billion Baby Product Market

TOTSY.com Becomes Portal for US Brands to Introduce and Sell Products to Chinese Families Seeking Quality Imports for Babies and Kids


News provided by

TOTSY.com

Jan 12, 2012, 02:19 ET

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NEW YORK, Jan. 12, 2012 /PRNewswire/ -- TOTSY.com (http://www.TOTSY.com), the leading private sale site exclusively dedicated to delivering deals on must-haves for parents, babies and kids, announced today that it has entered into a strategic partnership with MamiBuys.com (http://www.MamiBuys.com), a China-based daily private sale site offering imported top-quality items for Chinese families seeking the very best for their babies.

China is the biggest baby products market in the world with $20 billion spent annually and 17% growth per year. The strong demand for high quality, imported products for newborns and infants in the face of short supply presents a compelling opportunity for TOTSY, MamiBuys and TOTSY's vendor brands.  Together, they will fill a void in the Chinese market by serving the three million monthly active users that turn to MamiBuys for the best products for babies in China.

Under the terms of this partnership, TOTSY.com will help bring Chinese parents the best online deals for their favorite imported brands up to 90 percent off retail prices in addition to introducing China to new brands valued by moms in the US and around the world. Every month, TOTSY.com will offer a number of its most popular brand sales to members of MamiBuys, expanding the Chinese company's current product line of infant formula, diapers and nutritional supplements to include apparel, toys and accessories.

Launched in 2010, MamiBuys is a private sale site that sells directly to Chinese consumers as well as to specialty baby product retailers nationwide. The company imports high quality products for Chinese families with young children, giving parents access to top products for their children, which are eagerly sought across the country even when priced at a premium to US retail prices.

"Chinese families are struggling to find the high quality products they seek for their children so we are proud to partner with a company like TOTSY, which is known for their quality brand sales, to help meet that need in the Chinese market," states Lubin Zhang, CEO of MamiBuys.com. "In China, imported products are aggressively sought after and sell out quickly. Our partnership with TOTSY will help increase much needed supply and enable us to introduce new brands to Chinese families that we know they will love."

"We are glad to partner with a reputable company like MamiBuys, which much like TOTSY, strives to bring the very best to families," said Guillaume Gauthereau, CEO of TOTSY.  "TOTSY is also incredibly excited to provide our vendors with an opportunity to enter and expand sales in the Chinese market. This is a valuable opportunity for our company, MamiBuys and our vendor partners and we look forward to executing this partnership as TOTSY's first step in building global sales channels."

For more information, please contact [email protected].

About TOTSY
Headquartered in New York, TOTSY is a privately held company dedicated to providing its members with access to essential products and brands designed for expecting moms, parents, babies and kids at sample sale prices. Shopping events are designer-specific and held over a 72 hour period. Membership is free of charge and by invitation only. For more information, please visit http://www.TOTSY.com.

About MamiBuys
Launched in 2010, MamiBuys is a private sale site that sells directly to Chinese consumers as well as to specialty baby product retailers nationwide. The company imports high quality products for Chinese families with young children, giving parents access to top products for their children, which are eagerly sought across the country. For more information, please visit http://www.MamiBuys.com.

SOURCE TOTSY.com

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