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Touchstone Essentials' New Packaging Shows Commitment to Sustainability


News provided by

Touchstone Essentials

Nov 07, 2023, 07:00 ET

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Touchstone Essentials, a detox and organic supplement direct sales company, has launched new sustainable packaging, reducing their plastic footprint for a better world.

RALEIGH, N.C., Nov. 7, 2023 /PRNewswire/ -- Global detox and nutritional supplement brand, Touchstone Essentials, a plastic neutral certified organization, takes sustainability seriously. The brand's resolute commitment to positive change means giving back and protecting the planet, which is reflected in its long-standing use of glass bottles for its detox supplements, compostable packaging materials, and switch from plastic to paper-based packing tape.

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Touchstone Essentials’ New Packaging Shows Commitment to Sustainability
Touchstone Essentials’ New Packaging Shows Commitment to Sustainability

The company has announced the completion of another sustainability milestone: the switch from plastic canisters to bio-PPE pouches for its organic superfood powder supplement line. The introduction of lightweight pouches lessens Touchstone Essentials' carbon footprint, and reduces the amount of plastic in the environment.

Plastic waste is a global problem that spans all industries. Statista reports that the personal care industry is responsible for approximately 7.9 billion units of plastic in the US alone – a staggering number. Though many brands are taking the leap from plastic packaging to greener alternatives, going plastic neutral is a commitment far beyond sourcing new packaging.

Going plastic neutral is a process that takes dedication and a true vision for a more sustainable future, by committing to fund the removal of as much nature-bound plastic as is used within the company's entire product line. Touchstone Essentials achieved this significant certification through a collaboration with rePurpose Global, an organization that helps put plastic waste management systems in place in areas that do not have the infrastructure.

Eddie Stone, Founder and CEO of Touchstone Essentials, stated, "rePurpose Global helps us carry our mission of sustainability forward through impact projects, cutting-edge recycling, and ethical wages. It's a big step toward making a healthy difference in the world." 

So far, Touchstone Essentials' plastic neutral endeavors diverts nearly 7,000 pounds of ocean and landfill bound plastics annually, removing approximately 1.4 million pieces of plastic from nature. Additionally, these efforts support extra income for 40 waste workers and their families in an impacted community in Goa, India.

Switching from plastic canisters was achieved by partnering with Grounded, a packaging producer that manufactures low carbon pouches with their patented SugarFlex™ bio-based non-GMO technology. Bio-PPE pouches are now in use for the organic greens powder, Super Green Juice; the plant-based protein mix, Organic Super Protein; and the superfood-based fiber blend, Organic Super Fiber.

Both Touchstone Essentials and Grounded are committed to a more sustainable future. Grounded products and materials are specifically designed with environmental impact in mind. The manufacturer's transparency includes total visibility into their production, supply chain, and life cycle impact for each of their products. This includes fossil fuel reduction, sole use of renewable materials, reduced greenhouse gas emissions, and recyclable plastics.

Through partnerships with like-minded and equally dedicated organizations like Grounded and rePurpose Global, Touchstone Essentials continues on their track for a healthier, greener future.

About Touchstone Essentials

Touchstone Essentials was born in 2012 with a commitment to clean ingredients, organic practices, and sustainability. Our vision is to touch the lives of five million families with goodness. Designed to fit around a busy lifestyle, our wellness products help people detox, build, and balance and are backed by tens of thousands of five-star verified reviews. Learn more about how to build a good life at https://TheGoodInside.com.

Press Contact:

Sonia O'Farrell
+1 919-900-4300 x106
https://thegoodinside.com/

SOURCE Touchstone Essentials

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