Toy Target Inc. Launches Revolutionary Brand of Plush Toys, Zookiez™, and New Dedicated Website, Zookiez.com

ORANGE COUNTY, Calif., Feb. 1, 2017 /PRNewswire/ -- The international toy company, Toy Target Inc. has just announced the North American launch of a new revolutionary brand of plush toys called Zookiez™ through its dedicated website zookiez.com.

The new patent-protected stuffed animals, featuring unique flexible paws, includes a collection of 6 plush animals (2 cats, 2 dogs, a bear and a panda) for children to play with, enjoy and collect. Toy Target Inc. plans to introduce several more animals to the collection. The company sold almost a million units in 2016 throughout Europe and other countries, and now they aim to break that record in North America. 

"With the Zookiez plush toys, children get a brand new friend that they can bring everywhere," said Toy Target Inc.'s Director of Operations, Michael Guebenlian. "Our focus groups have concluded that this new line will be a breakthrough for the plush toy industry. These unique plush toys are very well-designed and safe, which is exactly what we needed for creating a fresh plush collection. The Zookiez are so cuddly, children will want to collect them all! "

To help fans connect with the Zookiez™ brand, the new website zookiez.com will also be launching a photo contest to extend the relationship, giving kids a way to show the new characters in their own playful environment. Parents and children can pose their Zookiez™ in areas that they have traveled to or even around their home. The objective is to create a big collage of all of the pictures from children and fans enjoying their new friends, ideally in front of famous landmarks. Entering into this contest will not only give participants a featured spot on the website's gallery, but also the chance to win free Zookiez™ and discount coupons on their next purchase.

Toy Target Inc.'s Zookiez™ plush toys are made with children's safety in mind. They have been tested and are fully compliant with the latest Toy Safety standards:

- ASTM Standard Consumer Safety Specification for Toy Safety
- US Pennsylvania Regulation for Stuffed Toys
- US Consumer Product Safety Improvement
- A.O.A.C. International - Official Methods of Analysis
- R.E.A.C.H European Regulations

and have been thoroughly inspected by Intertek, a Quality Assurance industry leader, for various mechanical, physical and chemical properties for safety.

Zookiez™ plush toys will be available at major retail stores throughout the United States and Canada in 2017, but limited quantities can be ordered online on the Toy Target Inc's seller account on Amazon.com and Amazon.ca starting February 2017. In future Press Releases the company would announce which major retailers would be carrying the Zookiez™ collection in North America.

ABOUT TOY TARGET INC

TOY TARGET INC. is a toy maker based in Canada, USA and Hong Kong, committed to production and sale of quality toys, and especially to the creation of original plush animals. Toy Target Inc. focuses on creating and distributing toys that are safe and fun for children.

To check the complete new line of Zookiez™ plush collection offered by Toy Target Inc., visit http://www.zookiez.com.

Contact:

Joe Jessome, VP of Sales North America
[email protected] 
1-855-737-4229 Ext 206

SOURCE Toy Target Inc.