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Toyota Motor Sales Reports Steady Sales In April 2013

Avalon posts triple digit gains and RAV4 records best-ever April sales; Truck sales up 5.7 percent


News provided by

Toyota Motor Sales, U.S.A., Inc.

May 01, 2013, 01:59 ET

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TORRANCE, Calif., May 1, 2013 /PRNewswire/ -- Toyota Motor Sales (TMS), U.S.A., Inc., today reported April 2013 sales results of 176,160 units, a decrease of 5 percent on a daily selling rate (DSR) basis compared to the same period last year. Unadjusted for 25 selling days in April 2013 versus 24 in April 2012, TMS sales were down 1.1 percent over the year-ago month.   

Toyota Division posted April total sales of 158,069 units, down 5.4 percent year-over-year on a DSR basis.  Volume-wise, Toyota Division sales decreased 1.5 percent over April 2012. 

"From an industry standpoint, continued retail sales growth indicates the underlying strength of the market, which is a great sign for the months ahead, especially with new products, low interest rates and plenty of pent up demand," said Bill Fay, group vice president and general manager of Toyota Division.  "Toyota's two newest models – Avalon and RAV4 – continued to attract customers with double digit gains in April."

Lexus reported April total sales of 18,091 units, down 1.0 percent on a DSR basis and up 3.1 percent by raw volume compared to the same period last year. 

"With strong sales of our recently introduced LS and ES sedans, Lexus' April sales were 3 percent higher than last year's," said Jeff Bracken, Lexus group vice president and general manager. "We also celebrated Earth Month by selling 3,145 of our five luxury hybrid models, which accounted for 17 percent of our monthly sales. Lexus now sells two out of every three luxury hybrids, making Lexus the clear luxury hybrid leader."

Other Highlights:

  • TMS retail sales up 4.3 percent
  • Toyota Division is No. 1 retail brand for the second consecutive month
  • All-new Avalon up 119.4 percent for best April since 2007
  • Camry sales top 30,000 units for the fifth consecutive month
  • Toyota Division truck sales of nearly 70,000 units, up 11.6 percent
  • All-new RAV4 posted best-ever April sales of 18,541 units, up 22 percent
  • Tacoma continued to lead its segment with sales of 12,971 units, up 19 percent
  • Tundra sales of 8,276 units, up 14.6 percent
  • Sienna sales of 9,948 units, up 5.3 percent
  • Prius family remains hybrid volume leader with sales of 19,889 units

*Note:  Unless otherwise stated, all figures reflect unadjusted raw sales volume (compared to the year-ago month).

About Toyota
Toyota (NYSE:TM) established operations in the United States in 1957 and currently operates 10 manufacturing plants.  There are more than 1,500 Toyota, Lexus and Scion dealerships in the United States, which sold more than 2 million vehicles in 2012. Toyota directly employs over 31,000 in the United States and its investment here is currently valued at more than $19.5 billion, including sales and manufacturing operations, research and development, financial services and design. Toyota's annual purchasing of parts, materials, goods and services from U.S. suppliers totals over $27.5 billion. For more information about Toyota, visit www.toyota.com, www.toyotanewsroom.com or www.toyotainaction.com.

TOYOTA  U.S. SALES SUMMARY

April, 2013











-- CURRENT MONTH --


-- CALENDAR YEAR TO DATE --





DSR %

VOL % 



DSR %

VOL % 


2013

2012

CHG

CHG 

2013

2012

CHG

CHG 

TOTAL TOYOTA

176,160

178,044

-5.0

-1.1

705,604

665,328

6.1

6.1

TOTAL TOYOTA DIV.

158,069

160,493

-5.4

-1.5

630,773

598,681

5.4

5.4

TOTAL LEXUS

18,091

17,551

-1.0

3.1

74,831

66,647

12.3

12.3










YARIS

2,066

4,274

-53.6

-51.7

9,401

14,443

-34.9

-34.9

COROLLA

24,273

24,804

-6.1

-2.1

104,517

93,232

12.1

12.1

PRIUS

19,889

25,168

-24.1

-21.0

75,613

86,027

-12.1

-12.1

CAMRY

31,710

36,820

-17.3

-13.9

132,540

142,225

-6.8

-6.8

AVALON

6,321

2,881

110.6

119.4

23,846

12,924

84.5

84.5

SCION FR-S

1,629

0

N/A

N/A

6,269

0

N/A

N/A

SCION iQ

384

962

-61.7

-60.1

1,393

3,485

-60.0

-60.0

SCION xD

705

916

-26.1

-23.0

2,737

3,466

-21.0

-21.0

SCION xB

1,578

1,617

-6.3

-2.4

6,135

6,482

-5.4

-5.4

SCION tC

1,401

2,008

-33.0

-30.2

5,540

7,241

-23.5

-23.5

TOTAL SCION

5,697

5,503

-0.6

3.5

22,074

20,674

6.8

6.8

TOTAL TOYOTA DIV. CAR

89,956

99,450

-13.2

-9.5

367,991

369,525

-0.4

-0.4










CT

1,171

1,620

-30.6

-27.7

4,416

6,510

-32.2

-32.2

HS

0

28

-100.0

-100.0

2

591

-99.7

-99.7

IS

1,797

2,344

-26.4

-23.3

6,970

8,966

-22.3

-22.3

ES

5,122

3,000

63.9

70.7

21,923

11,548

89.8

89.8

GS

1,236

2,006

-40.8

-38.4

5,325

7,054

-24.5

-24.5

LS

700

438

53.4

59.8

3,560

2,101

69.4

69.4

SC

0

0

N/A

N/A

0

2

-100.0

-100.0

LFA

6

5

15.2

20.0

15

19

-21.1

-21.1

TOTAL LEXUS CAR

10,032

9,441

2.0

6.3

42,211

36,791

14.7

14.7

TOTAL TOYOTA CAR

99,988

108,891

-11.8

-8.2

410,202

406,316

1.0

1.0










RAV4

18,541

15,196

17.1

22.0

59,954

55,061

8.9

8.9

FJ CRUISER

262

994

-74.7

-73.6

3,613

4,073

-11.3

-11.3

VENZA

3,297

3,051

3.7

8.1

14,378

11,685

23.0

23.0

HIGHLANDER

9,793

9,352

0.5

4.7

39,321

35,408

11.1

11.1

4RUNNER

3,846

3,783

-2.4

1.7

16,919

13,837

22.3

22.3

SIENNA

9,948

9,451

1.0

5.3

39,000

33,651

15.9

15.9

SEQUOIA

962

882

4.7

9.1

4,346

4,113

5.7

5.7

LAND CRUISER

217

214

-2.7

1.4

957

655

46.1

46.1

TOTAL TOYOTA DIV. SUV

36,918

33,472

5.9

10.3

139,488

124,832

11.7

11.7










TACOMA

12,971

10,901

14.2

19.0

52,438

43,020

21.9

21.9

TUNDRA

8,276

7,219

10.1

14.6

31,856

27,653

15.2

15.2

TOTAL TOYOTA DIV. PICKUP

21,247

18,120

12.6

17.3

84,294

70,673

19.3

19.3

TOTAL TOYOTA DIV. TRUCK

68,113

61,043

7.1

11.6

262,782

229,156

14.7

14.7










RX

7,053

6,842

-1.0

3.1

28,457

24,729

15.1

15.1

GX

655

751

-16.3

-12.8

2,786

3,272

-14.9

-14.9

LX

351

517

-34.8

-32.1

1,377

1,855

-25.8

-25.8

TOTAL LEXUS TRUCK

8,059

8,110

-4.6

-0.6

32,620

29,856

9.3

9.3

TOTAL TOYOTA TRUCK

76,172

69,153

5.7

10.1

295,402

259,012

14.0

14.0










SELLING DAYS

25

24



101

101



DSR = DAILY SELLING RATE









TOYOTA  U.S. SALES SUMMARY

April, 2013











-- CURRENT MONTH --


-- CALENDAR YEAR TO DATE --





DSR %

VOL % 



DSR %

VOL % 


2013

2012

CHG

CHG 

2013

2012

CHG

CHG 

* NORTH AMERICAN BUILT VEHICLES

















COROLLA

24,236

23,614

-1.5

2.6

104,324

83,919

24.3

24.3

CAMRY

31,701

36,809

-17.3

-13.9

132,488

142,155

-6.8

-6.8

AVALON

6,321

2,881

110.6

119.4

23,846

12,924

84.5

84.5

RAV4

13,471

11,996

7.8

12.3

40,361

46,288

-12.8

-12.8

VENZA

3,297

3,051

3.7

8.1

14,378

11,685

23.0

23.0

HIGHLANDER

9,262

8,768

1.4

5.6

37,318

33,260

12.2

12.2

SIENNA

9,948

9,451

1.0

5.3

39,000

33,651

15.9

15.9

SEQUOIA

962

882

4.7

9.1

4,346

4,113

5.7

5.7

TACOMA

12,971

10,901

14.2

19.0

52,438

43,020

21.9

21.9

TUNDRA

8,276

7,219

10.1

14.6

31,856

27,653

15.2

15.2










RX

6,225

5,662

5.5

9.9

24,296

19,668

23.5

23.5










TOTAL

126,670

121,234

0.3

4.5

504,651

458,336

10.1

10.1

N.A. VEHICLES % OF TOTAL

71.9%

68.1%



71.5%

68.9%












TOYOTA DIV. IMPORT CAR

27,698

36,146

-26.4

-23.4

107,333

130,527

-17.8

-17.8

LEXUS IMPORT CAR

10,032

9,441

2.0

6.3

42,211

36,791

14.7

14.7

TOYOTA DIV NA BUILT CARS

62,258

63,304

-5.6

-1.7

260,658

238,998

9.1

9.1

TOTAL TOYOTA CARS

99,988

108,891

-11.8

-8.2

410,202

406,316

1.0

1.0










TOYOTA DIV. IMPORT TRUCK

9,926

8,775

8.6

13.1

43,085

29,486

46.1

46.1

LEXUS IMPORT TRUCK

1,834

2,448

-28.1

-25.1

8,324

10,188

-18.3

-18.3

TOYOTA DIV NA BUILT TRUCK

58,187

52,268

6.9

11.3

219,697

199,670

10.0

10.0

LEXUS NA BUILT TRUCK

6,225

5,662

5.5

9.9

24,296

19,668

23.5

23.5

TOTAL TOYOTA TRUCK

76,172

69,153

5.7

10.1

295,402

259,012

14.0

14.0










SELLING DAYS

25

24



101

101



DSR = DAILY SELLING RATE



















--CURRENT MONTH--

--CALENDAR YEAR TO DATE--

Memo:

2013

2012

DSR %


2013

2012

DSR %


Toyota Prius Sedan

12,432

15,661

-23.8%


47,413

58,638

-19.1%


Toyota Prius V (only)

3,372

3,847

-15.9%


11,897

15,922

-25.3%


Toyota Prius C (only)

3,486

4,006

-16.5%


13,351

8,901

50.0%


Toyota Prius Phv (only)

599

1,654

-65.2%


2,952

2,566

15.0%


(Logo: http://photos.prnewswire.com/prnh/20030501/TOYLOGO)

SOURCE Toyota Motor Sales, U.S.A., Inc.

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