TrackVia to Showcase DIY Business Application Builder at Under the Radar 2013

TrackVia Joins Elite Group of Presenters Shaping the Consumerization of IT Movement

May 21, 2013, 10:03 ET from TrackVia

DENVER, May 21, 2013 /PRNewswire/ -- TrackVia today announced that it will present at Under the Radar 2013 on Thursday, May 23, 2013 in San Francisco, California. Under the Radar is Silicon Valley's premiere startup showcase and will illuminate the latest innovation in business technology, including how TrackVia's online solutions helps non-technical business people build their own custom applications in a third the time and half the cost of traditional off-the-shelf business software or Software-as-a-Service Solutions.

"Only the most innovative emerging technologies are invited to present their solution to the expert panel at Under the Radar, which includes VP and C-level execs at Fortune 500 companies like Salesforce, Google, Virgin America, Bank of America, and more, who are looking to partner, purchase, or acquire innovative new technologies," said Debbie Landa, CEO, Dealmaker Media/Under the Radar. "We are extremely pleased that TrackVia will be sharing its next-generation business technology with hundreds of highly-influential attendees."

One of Denver's most successful and fastest-growing tech companies, TrackVia has enjoyed explosive growth in recent years providing front-line business people a radically faster and easier way to build their own enterprise-grade applications for tracking and managing their department work. Requiring zero software coding, TrackVia is an ideal alternative to simple spreadsheets or overly complex business software for managing everything from sales and marketing to inventory, projects and even product development. At $25 per user per month for unlimited applications, TrackVia is also considerably more affordable than buying individual, generic SaaS solutions.

"TrackVia is helping shape the next chapter of the Consumerization of IT movement, where end-users are building their own enterprise-grade applications to better track, manage and streamline their day-to-day work," said Pete Khanna, CEO of TrackVia. "We are very excited and humbled that Under the Radar organizers selected TrackVia to highlight this exciting trend."

About TrackVia

TrackVia is a do-it-yourself application builder for business people - a radically faster and easier alternative to the IT department or custom development projects. TrackVia customers have built thousands of applications, ranging from commonly used business solutions for CRM, order management, support case management, software bug tracking and product catalogues to highly tailored vertical applications for corporate real estate, healthcare, travel and hospitality, and even automotive and manufacturing industries. TrackVia is sold on a simple and affordable month-to-month subscription plan. For more information or to sign-up for a free 14-day trial, please visit    

About Under the Radar

Under the Radar, hosted by Dealmaker Media, is Silicon Valley's most effective innovation showcase and business development conference with hundreds of alumni startups going on to raise billions in funding, get acquired, or IPO. Under the Radar provides an unprecedented opportunity for company executives who are responsible for leveraging innovation for competitive advantage to meet and learn about B2B technology's early innovators in big data, analytics, business intelligence, enterprise mobility/BYOD/CoIT, enterprise SaaS/PaaS, cloud services, and more. More information can be found at