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Transitions Optical And Robert Irvine Team Up To Focus On The Importance Of Healthy, Enhanced Vision And The Dining Experience To Making The Most Of Your Travels

Optical Industry Leader and Celebrity Chef Focus on Critical Factors to Seeing the Best Sights in a New Place


News provided by

Transitions Optical, Inc.

Sep 26, 2014, 11:55 ET

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PINELLAS PARK, Fla., Sept. 26, 2014 /PRNewswire/ -- To raise awareness about the importance of healthy, enhanced vision and its connection to enjoying the "sights" while traveling and in everyday life, Transitions® adaptive lenses™ and Food Network® host and celebrity chef Robert Irvine have teamed up to highlight ways to make the most of your travel and dining experiences, including wearing the right eyewear that allows you to see your best and enjoying flavorful eye healthy foods.

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Chef Robert Irvine turns all aspects of dining into sightseeing opportunities. (PRNewsFoto/Transitions Optical, Inc.)
Chef Robert Irvine turns all aspects of dining into sightseeing opportunities. (PRNewsFoto/Transitions Optical, Inc.)

To view the multimedia assets associated with this release, please click http://www.multivu.com/players/English/7095451-transitions-adaptive-lenses-wearer-robert-irvine-turns-dining-into-sightseeing/

"Food and travel are both huge parts of my life, professionally and personally," said Robert Irvine. "As a long-time Transitions lens wearer, it means everything to have eyewear that enhances my vision and keeps my eyes comfortable by adapting to changing light conditions, allowing me to truly appreciate the beautiful sights everywhere I go. And because food is also always top of mind for me, I make sure to eat meals rich in vitamins and nutrients that, like my eyewear, will benefit and help maintain the health of my eyes, too."

Turning meals into sightseeing opportunities by trying new foods, exploring restaurants that use local flavors and eating outdoors to get the best views is the perfect combination to making the most of your dining experiences throughout your travels. Plus, eating foods with eye health benefits such as spinach, carrots, nuts, blackberries and grapes, which are rich in vitamins A, C, E and beta-carotene, can also impact your overall visual health so you can see your best. In addition, wearing proper eyewear such as Transitions lenses to enhance your vision – and which the majority (75 percent) of consumers report also keep their eyes comfortable by eliminating glare, according to a recent study conducted by Transitions Optical – can help provide the best outdoor dining and sightseeing experiences.

"At Transitions Optical, we're committed to raising awareness about the importance of proper eye care," said Patience Cook, associate director, North America marketing, Transitions Optical. "Along with our brand ambassador Robert Irvine, we hope to encourage people to discover how Transitions lenses allow people to always see life in the best light, whether traveling to new places or spending time at home with the family."

Robert Irvine will participate this weekend, Sept. 26 – 27, at the Epcot® International Food & Wine Festival at the Walt Disney World® Resort in Lake Buena Vista, Fla., by conducting several cooking demos featuring some of his signature recipes. Festival attendees will also have the opportunity to experience enhanced vision with Transitions® Trial Decals™, allowing them to demo the latest in adaptive lens technology through their own clear prescription lenses.

To find out more and learn how you can try Transitions lenses for yourself, visit www.Transitions.com/Food.  

About Transitions Optical, Inc.

Transitions Optical is the leading provider of plastic photochromic (adaptive) lenses to optical manufacturers worldwide. Having been the first to successfully manufacture and commercialize plastic adaptive lenses in 1990, and as a result of its relentless investment in research and development and technology, Transitions Optical offers a wide variety of products, setting new standards of advanced performance to provide ever increasing visual comfort and UV protection.

Product leadership, consumer focus, and operational excellence have made the Transitions® brand one of the most recognized consumer brands in optics.

Transitions Optical has been awarded the Gallup Great Workplace Award for 2013 for the fifth consecutive year.

For more information about the company and Transitions lenses, visit Transitions.com.

To view the multimedia assets associated with this release, please click http://www.multivu.com/players/English/7095451-transitions-adaptive-lenses-wearer-robert-irvine-turns-dining-into-sightseeing/

SOURCE Transitions Optical, Inc.

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