MEMPHIS, Tenn., Oct. 27 /PRNewswire/ -- Right in time for the 2010 holiday season, ful (pronounced fuel) announced today that it will introduce two, revolutionary MacBook laptop bag styles with detachable iPad® cases (known as 2-in-1s). The two styles including a backpack and messenger bag will be sold at Apple retail stores nationwide and on www.ful.com.
The ful 2-in-1 MacBook® Backpack with Detachable iPad® Case features a laptop compartment (holding laptops up to a 15") as well as a designated, detachable iPad® case (which doubles as a cross-body iPad® messenger). Other highlights include a neoprene iPhone compartment, fold-out water bottle pouch, built-in media compartment and headphone wire port. The 2-in-1 backpack retails for $99.99. To see an image of the MacBook® Backpack with Detachable iPad® Case, use the following download link:
The ful 2-in-1 MacBook® Messenger with Detachable iPad® Case boasts a laptop compartment (holding laptops up to a 15") along with a designated, detachable iPad® case (which doubles as a cross-body iPad® messenger). Other features include detachable shoulder strap, hide-a-way carry handle, back access compartment and inner media organizer. The messenger retails for $69.99. To see an image of the MacBook® Messenger with Detachable iPad® Case, use the following download link:
Each style attaches together seamlessly as one bag or detaches into two separate carrying solutions with ease using ful's special iPad® Case Attachment Zipper.
Founded in 2005, ful is dedicated to making quality, value-driven bags with a fashion edge. ful is inspired by musicians. The company has tripled their sales each year for the past three years and attributes its rapid growth and recent success to diversifying its product portfolio and adapting to travel trends by creating products to complement new trends. In addition, the company has become a popular brand among touring musicians including Justin Timberlake, Black Eyed Peas, Justin Bieber, Zack Brown Band, Sugarland, Aerosmith, Stone Temple Pilots, Paramore, Slash, Lil Jon, Mike Posner, Sublime and the Deftones. ful has been featured in Travel Goods Magazine, Shape, InStyle and Women's Health.