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Trevelino/Keller Communications Group Adds Innovative Cloud-Based Software Company, SlimWare Utilities, to Tech Practice


News provided by

Trevelino/Keller Communications Group

Sep 13, 2010, 05:30 ET

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ATLANTA, Sept. 13 /PRNewswire/ -- Trevelino/Keller Communications Group, an integrated public relations, social media and brand communications firm, today announces the addition of SlimWare Utilities to its technology practice.  Based near Biloxi, Miss. SlimWare Utilities is a cloud-based provider of data management solutions that repair, update, stabilize and optimize personal computers.

"We're very excited to work with Trevelino/Keller Communications Group," says Carla Shaw, vice president of corporate communications at SlimWare Utilities. "We wanted an agency that would help us launch new software and establish a leadership position within the consumer marketplace.  Trevelino/Keller's expertise in the technology practice will help strengthen our brand and our awareness in the software industry."

Trevelino/Keller will focus on traditional media placement, analyst relations, conference and tradeshow strategies, speaker bureau efforts and social media support for SlimWare Utilities.

"We are incredibly impressed with SlimWare Utilities' suite of products for optimizing and updating personal computers and with how the company is using cloud-based technology and community-based input. We feel that there is a real need within the industry and we are confident that we can elevate their presence," states Genna Keller, principal, Trevelino/Keller Communications Group.

About Trevelino/Keller

Headquartered in Atlanta with a presence in Washington, DC and Charleston, SC, Trevelino/Keller specializes in public relations, social media and brand communications. Its areas of practice include Technology, B2Business, Lifestyle, GreenWorks and Franchising. In 2005, Trevelino/Keller founded the Atlas Alliance, made up of likeminded boutiques that offer cultural (Hispanic and Latino), geographic (Europe, Middle East and Asia Pacific) and specialty expertise (entertainment, public affairs). In 2006, Trevelino/Keller founded The Start-Up Council to support early stage companies on a gratis basis. In 2010, the firm launched Wheelhouse, its social marketing brand focused on delivering next generation online solutions. For more information about the firm, its practice-focused ning communities or Wheelhouse, visit www.trevelinokeller.com.  For career placement, visit the firm's PR site, www.prstarbase.com.  

About SlimWare Utilities

SlimWare Utilities uses cloud-based technology and community-based input to develop software and services that clean, repair, stabilize and optimize personal computers and other Internet devices. By providing products that improve performance, establish connections and increase efficiencies among consumers' Internet devices, SlimWare Utilities improves how consumers manage and interact with their data – whether on their PC, Mac, tablet or mobile device. SlimWare Utilities products organize data and establish smoother, faster compatibility between operating systems and devices to help make all of a consumer's computing functions run better, faster and more effectively. Headquartered near Biloxi, Mississippi, SlimWare Utilities' cloud-based, crowd-sourced software provides consumers with personalized applications developed from the community input of IT users everywhere. For more information, please visit www.slimwareutilities.com.

SOURCE Trevelino/Keller Communications Group

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