Tripware TripMatch Nominated for 2010 NBTA Business Travel Innovation Awards

PHOENIX, June 9 /PRNewswire/ -- Tripware, the business travel software company, continues to be nominated for its innovative travel booking tools. All of Tripware's booking tools employ patent-pending and proprietary technology that focuses on making business travel fast, simple, and personalized. The technology, dubbed TripMatch, has earned Tripware a nomination in this year's National Business Travel Association (NBTA) Business Travel Innovation Awards under the Travel Personalization category. Business travelers are encouraged to vote for Tripware's TripMatch via the NBTA online voting form.

When a traveler fully fills out their Tripware Travel Profile, TripMatch takes all their travel preferences, habits, and requirements and displays the best travel options for them when they plan their trips. This allows Tripware to give travelers the fastest, simplest, and most personalized booking experience on the planet. Travelers see how close the travel options match their preferences and requirements by looking at the TripMatch next to each travel option. TripMatch provides an easy to understand visual percentage to help the business traveler select the best travel options. The closer TripMatch is to 100%, the better Tripware has matched travel options to the traveler's preferences, habits, and travel requirements.

The CEO and President of Tripware, Clark C. Rines, says, "We are honored to be nominated for the NBTA travel award. We founded Tripware to make business travel simply effective. With TripMatch, our customers, unmanaged business travelers, spend less time on the travel process and more time on truly important parts of their business."

Tripware's innovative travel products that use TripMatch include WebBook, the only ad-free direct booking travel website; OutBook, a plugin for Microsoft Outlook users; DeskBook, a simple desktop app for travel arrangers; and, MoBook, a mobile travel app for iPhone and iPad users. For more on Tripware and its products, visit http://www.tripware.com.

Tripware and OutBook are registered trademarks of Tripware. NBTA and National Business Travel Association are trademarks with National Business Travel Association. Microsoft ® and Microsoft Outlook ® are registered trademarks of Microsoft Corporation. Apple, iPhone, and iPad are trademarks of Apple, Inc.

About Tripware

Tripware is a travel software company that offers fast, simple and personalized travel tools for business travelers. Tripware offers a choice of booking tools, a set & go personalized profile, and integrated travel itineraries and alerts. Founded in 2007, Tripware is based in Phoenix, AZ.

SOURCE Tripware