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TRIS3CT Adds Three to Senior Leadership Team

Chicago marketing shop expands to meet needs of growing client roster.


News provided by

TRIS3CT

Mar 17, 2010, 11:00 ET

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CHICAGO, March 17 /PRNewswire/ -- TRIS3CT, one of Chicago's fastest growing marketing agencies, recently announced three additions to its senior leadership team. These newly created positions were established to meet the needs of the agency's rapidly growing client roster.

"All three people are solid additions to our already deep bench of senior talent," said Dick Thomas, TRIS3CT's chief executive officer. "Their creative and entrepreneurial approach to building and managing businesses is a perfect match for the fast-paced growth we're experiencing."

Jennie Logan, (31), was named group account director and will be responsible for the Kellogg's and Kimberly-Clark accounts.  Logan will report to managing director, Tim Nelson. Logan has extensive experience in shopper marketing and retail promotions.  Most recently, Logan was director of pitch management for Arc Worldwide and Leo Burnett.  Logan also worked on the Procter & Gamble account where she led a successful re-launch of the Herbal Essences brand.

Martin Wodarz, (39) was named group creative director reporting to chief creative officer Paul Kuzma. He will be responsible for creative ideation for the Kellogg's, Kawasaki and Old Style accounts and will also support new business initiatives. With over 17 years of experience across a wide variety of global brands, Wodarz was most recently vice president, creative director at Arc Worldwide and Leo Burnett overseeing creative work for Norton, United and MillerCoors.

Linda Holland, (43), was named creative director. She will also report to Kuzma and will be responsible for creative ideation on the Alberto Culver account. Holland has over 15 years of experience leading multi-disciplinary campaigns for global brands including Coca-Cola, Sony, Target, McDonald's, Visa and Frito Lay.  

TRIS3CT has experienced record growth in the past six months. In addition to adding new clients including Kimberly-Clark and Kellogg's, the agency has hired 15 new people and more than doubled its office space in Chicago's West Loop.

About TRIS3CT

TRIS3CT is an independent marketing agency. Founded in 2005, the agency has quickly achieved a proven track record of producing marketing programs that drive and sustain transactions for global consumer brands. TRIS3CT's clients include Alberto-Culver, Kawasaki Motors U.S.A., Pabst Brewing Company, and Culligan. The agency is based in Chicago and employs over 40 people. For additional information visit: www.tris3ct.com.

SOURCE TRIS3CT

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