TUMS® Launches Fast and Tasty New Chewy Bites with Free Pizza Promotion

WARREN, N.J., May 24, 2017 /PRNewswire/ -- This spring, TUMS® is launching new TUMS® Chewy Bites, a fast-acting antacid with a tasty outer shell and soft center. TUMS® Chewy Bites have the same trusted, active ingredient as other TUMS® products, providing fast heartburn relief in every bite!

To celebrate the launch of the brand's latest innovation and debut the great taste of new TUMS® Chewy Bites, TUMS® is giving away free deliveries of the tastiest food ever – PIZZA – for one day only to consumers nationwide.

Starting at 12 PM EST (noon) today, consumers nationwide can tweet using the hashtag #TUMSChewyBites for the chance to win a free pizza delivered right to their door. Every hour, roughly 140 lucky consumers will be randomly selected to receive the free delivery along with a coupon towards their next TUMS® purchase.  As an added bonus, when the hashtag #TUMSChewyBites is used, a custom emoji featuring the new TUMS® Chewy Bites bottle will populate alongside the hashtag on Twitter. The custom emoji feature will remain for three months after the promotion.

"As America's #1 antacid, TUMS® has always been proud to offer fast heartburn relief in every bite," said Stacey Harris, Senior Brand Manager, TUMS®. "With new TUMS® Chewy Bites, consumers nationwide are going to get the tried and true fast-acting heartburn relief combined with a great new taste. And what better way to celebrate the two than with another tasty item - pizza!"

New TUMS® Chewy Bites are available in 32-count and 60-count bottles in one flavor, Assorted Berries, at local retailers nationwide.

TUMS® Chewy Bites Pizza Promotion Rules for Entry
For more information on how to enter to become the TUMS® Chewy Bites Pizza Promotion, see rules here: https://tums.fooji.com/rules/

About TUMS® Chewy Bites
New TUMS® Chewy Bites is a fast-acting antacid with a tasty outer shell and soft center. New TUMS® Chewy Bites have the same trusted, active ingredient as other TUMS® products, providing fast heartburn relief in every bite.

About GSK Consumer Healthcare 
GSK Consumer Healthcare is one of the world's largest consumer healthcare companies. Our purpose is to help more people around the world to do more, feel better and live longer with everyday healthcare products. We have a heritage that goes back over 160 years. We own some of the world's best loved healthcare brands, including Sensodyne®, Theraflu®, Excedrin®, Nicorette® and NicoDerm®CQ®, Flonase® Allergy Relief, and TUMS®. These brands are successful in over 100 countries around the world because they all show our passion for quality, guaranteed by science. They are inspired by the real wants and needs of the millions of people who walk into pharmacies, supermarkets, market stalls and go on-line all over the world every day, and choose us first.

Our goal is to build a global, growing business we call a Fast Moving Consumer Healthcare (FMCH) company, dedicated to everyday healthcare with all of the scientific expertise and quality guarantees that demands, working at the speed and with the genuine consumer understanding the modern world expects.

Media Contact Information:  
Caryn Previdi - GSK Consumer Healthcare
[email protected]
862-579-8534

Bria Rooney
[email protected]  
212-445-8378

SOURCE TUMS