Two by Four and ObjectWave partner with Magento to offer end-to-end e-commerce solutions under the SPLNTR banner

Jul 08, 2015, 10:30 ET from ObjectWave from ,Two by Four

CHICAGO, July 8, 2015 /PRNewswire/ -- Two by Four, a leading integrated marketing communications firm offering strategy, advertising, and design services, and ObjectWave, one of the industry's leading e-commerce technology firms, today announced a joint venture to provide best-in-class total solutions for e-commerce.

The joint venture will operate under the name SPLNTR and will feature solutions powered by Magento's market-leading e-commerce platform. SPLNTR will capitalize on ObjectWave's expert level knowledge in Magento and 25 year history of building enterprise systems, as well as Two by Four's strengths in digital strategy, creativity, design and user experience.

"Today businesses are faced with a dilemma—do they build their e-commerce website with a design agency or a tech company," said David Stevenson, Two by Four President and Executive Creative Director.

"Most design agencies offer cutting edge design with an attention to user experience. But when it comes to the technological underpinnings of an e-commerce site, they fall short. We looked at the world of e-commerce website design and implementation and asked ourselves how it could be better."

SPLNTR services will include strategy, branding, design, content creation, programming, e-commerce implementation, analytics and website hosting within a simple, transparent tiered price offering as well as delivering all levels of e-com sites very quickly.

"We're excited to partner with SPLNTR to give retailers and brands the flexibility, scalability and extensive set of features and extensions the Magento Enterprise Edition platform offers," said Jeff Herrera, head of partnership marketing, eBay Enterprise. "Paired with SPLNTR, Magento powers brands to get to market quicker and at a lower cost of ownership to drive e-commerce revenue faster."

"Our approach with SPLNTR is to offer a single source for strategy, design and e-commerce implementation," said Sam Cinquegrani, ObjectWave Founder and CEO. "Seamless integration of all elements means maximum customer value and assures our customers a quality product and the highest level of service in the industry."

Additional information about SPLTNR can be found at

About ObjectWave
ObjectWave is a digital marketing technology and services company providing consulting, implementation and managed solutions for e-commerce. With over 25 years of experience building enterprise level systems, ObjectWave brings a systems perspective to e-commerce implementations to deliver robust systems that work for every customer on every device, producing superlative results. Clients include The Dallas Cowboys, The Pampered Chef, Discover Financial Services, Grainger and Oakley. ObjectWave has offices in Chicago, San Diego and Tampico, Mexico. For more information about ObjectWave, please visit

About Two by Four
Founded in 1998, Two by Four is a fully integrated marketing agency focused on developing market-changing ideas that knock consumers upside the head and leave an impression. Core service offerings include strategy, advertising, design, interactive, promotions and direct response. Clients include Wrangler, Snap-On Tools, BERNINA of America, Labelmaster, The Chicago Bears, Navy Pier, Franworks Group, Paslode, and The Brookfield Zoo. Two by Four has offices in Chicago, IL and Chattanooga, TN. For more information about Two by Four, please visit become a fan of our Facebook page, or follow @Twoby4 on Twitter.

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SOURCE ObjectWave; Two by Four