UAE online fashion market is moderately concentrated with the presence of 30-40 online fashion retailers. Namshi, Souq Fashion, Sivvi.com, Noon.com, eBay, Wadi, Awok, MarkaVIP, Yoox.com and Landmark Group are the leading companies in the segment.
People in UAE are tech-savvy and are highly fashion and brand conscious so they spend online in order to maintain their fashion quotient. UAE witnessed maximum sales arising out of premium priced fashion products. The emerging product category such as maternity wear, plus size wear and sportswear among the inhabitants of UAE will also augment the market. Existing market players providing different shopping experience such as try and buy tool would further assist in growth of the online fashion market. E-commerce market will witness an increase in customer base, of which Dubai and Abu Dhabi will contribute a large share.
"Online fashion market players witnessed 40% share of orders being received from Abu Dhabi, Sharjah, Ajman and other cities in 2017. The internet penetration rate in 2017 was 78.6% and is expected to reach 80.2% by 2019."
New mall announcements and Dubai's successful Expo 2020 bid have placed the UAE at the epicenter of a global retail revolution. In the run-up to Expo 2020, the next few years will prove to be critical as regional retailers and mall owners invest heavily in new technologies and trained manpower to maintain profitability, according to a leading expert on international retail trends.
UAE Online fashion market GMV is expected to grow at a rapid pace from 2021 to 2022 owing to the rising number of online market players entering the E-commerce industry with introduction of new business model such as hybrid model in which the companies will also be running their offline stores where customer will experience the product and then make a purchase.
Key Topics Covered in the Report:
UAE Online Fashion Market Size
UAE Online Fashion Market Ecosystem
UAE Online Fashion Market Segmentation
By Apparel - Gender, by Product Type (Tops, Dresses & Bottom, Jackets, Skirts, Shorts And Others)
By Footwear - Gender, by Product Type (Sneakers, Flip-Flops, Sandals, Boots and Others)
By Accessories - Women, Men And Kids; by Product Type (Handbags, Belts, Imitation Jewelry, Watches and Others)
By Major Cities
By Price Segments - Apparel and Footwear (Economy, Mass, Premium And Elite)
Trends, Developments, and Restraints in UAE Online Fashion Market
Snapshot of Arabic Wear Market, Plus Size Wear, Sportswear, Maternity Wear
Competitive Landscape in UAE Online Fashion Market
Competition Parameters in UAE Online Fashion Market
Market Share of Vertical and Horizontal E-commerce Players
Competition Success Factors
Souq Group Pvt. Ltd
Namshi General Trading LLC
Wadi International General Trading LLC
Other Players (Elabelz, Noon.com, Bershka, Nextdirect, Yoox.com, Awok.com and Ounass)
Business Model in UAE Online Fashion
UAE Online Fashion Market Future Outlook and Projections
by Apparel, Footwear, and Accessories
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