University of South Florida Selects Campus Management's Talisma CRM Software to Enhance Student Recruitment

BOCA RATON, Fla., March 28, 2012 /PRNewswire/ -- Campus Management Corp., a leading provider of enterprise software products and services for educational institutions, announced today that the University of South Florida (USF) has selected its Talisma® CRM software solution to help drive improved undergraduate recruitment and admissions activities at its Tampa campus. 

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Talisma CRM will be replacing a legacy system, answering USF's new strategies to broaden and improve communication channels to students with its highly customizable messaging for printing, web, email, telephone, and two-way texting. 

"As a fast-rising research institution, the University of South Florida is dedicated to recruiting students from all over the country, and for that matter, all over the world.  Our mission is to attract a global, high-caliber student body that can truly benefit from all University of South Florida Tampa has to offer," said J. Robert Spatig, Assistant Vice President of Admissions, Recruitment and Enrollment Planning at USF.  "Utilizing Talisma CRM, we now have the ability to customize our communications campaigns and gain powerful insight through analytics, which in turn will allow us to have a positive impact on the academic community, the lives of our students and those with whom we engage around the world."

Specifically, the university will utilize Talisma CRM for email campaigns and recruitment event registration and coordination.  The solution can enrich USF's communication capabilities and serve students through digital channels, such as email, Web portals, SMS text, while making traditional methods like printed letters or phone calls more personalized and cost-efficient.

"The University of South Florida is a top-tier institution dedicated to academic excellence.  As a Florida company, Campus Management is particularly honored to be part of USF's formula for student success," said Timothy B. Loomer, president and CEO of Campus Management Corp. "Our Talisma CRM software is a proven solution in use at other leading universities worldwide.  We look forward to serving USF with the best possible solutions for building lifelong relationships with its constituency."

About Campus Management Corp. 
More than 1,700 colleges, universities, foundations, and other organizations in 26 countries rely upon Campus Management Corp® enterprise software products and services. The CampusVue® Ecosystem is a vision for a fully integrated, centralized administrative and e-Learning platform that unifies services, academic delivery, administrative management, and reporting for the range of public, private, and proprietary postsecondary institutions. The ecosystem includes the CampusVue Student administrative system and CampusVue Portal solution, as well as Talisma® Constituent Relationship Management (CRM) and fundraising software.

CampusVue Student is used by 78 percent of the largest U.S.-based career and online colleges. Additional offerings include performance analytics software, financials, HR, and payroll solutions. Campus Management employs associates worldwide, providing clients with a full range of consulting, implementation, support, training, and integration services. For more information, visit www.campusmanagement.com.

SOURCE Campus Management Corp.