AUSTIN, Texas, Feb. 12, 2016 /PRNewswire/ -- Superfood supplements leader Genesis Today announces that it has engaged Christen Press, American soccer forward and U.S. Women's World Cup champion, as its brand ambassador. Press starred collegiately at Stanford University, where she was awarded the Hermann Trophy as the top female collegiate soccer player her senior year and finished as the all-time leading scorer in school history.
Press will be assisting Genesis Today with a number of marketing initiatives, including social media, public relations, and developing nutritional content around their top-selling line of pure superfruit juices, plant-based protein powders, and greens products.
"I am thrilled to be partnering with Genesis Today to help them spread the word about the importance of good nutrition as part of a healthy lifestyle," says Press. "As a professional athlete, part of my job is to make sure I'm consuming high quality nutrients. But, I'm on the go a lot and can't always eat a good meal. I am a big fan of whole-food based products that complement a quality diet. So excited to help other women bring this into their lives."
"We're honored that Christen has agreed to work with us," says Genesis Today CEO Bill Meissner. "Our company has developed a great reputation for high quality superfood supplements, and we are trying to build a bigger story around a move to becoming more of a lifestyle brand. We think that an athlete the caliber of Christen Press will help spread the word in a way that will resonate with women who are looking to a more holistic lifestyle approach to nutrition and natural products."
About Genesis Today
Founded in 2001, Genesis Today is a recognized innovator of science-backed nutritional products, including organic superfruit juices, weight management supplements, plant-based proteins, and greens powders. Committed to quality and efficacy, all Genesis Today products are free of artificial flavors, colors, and fillers. Headquartered in Austin, TX Genesis Today's mission is to provide evidence-based supplemental nutrition products that help people in their quest for better health. Learn more at www.genesistoday.com.
SOURCE Genesis Today